Company Overview of Mu Sigma Inc.
Mu Sigma Inc. develops decision support system and data-driven analytics. The company offers marketing analytics, such as marketing measurement, product/customer segmentation and profiling, prospecting, RFM analysis, purchase likelihood analysis, cross-sell/up-sell analysis, loyalty/customer lifetime modeling, churn analysis/retention modeling, brand/customer equity analysis, customer satisfaction analysis, marketing mix modeling and optimization, and others. It also provides risk analytics, such as predictive modeling of claims, credit scoring, fraud detection and prediction, foreclosure prediction, rating structures, loss ratio analysis, risk based pricing, statistical analysis for FDA tri...
3400 Dundee Road
Northbrook, IL 60062
Founded in 2004
Key Executives for Mu Sigma Inc.
Founder, Chairman and Chief Executive Officer
Chief Operating Officer and Director
Compensation as of Fiscal Year 2015.
Mu Sigma Inc. Key Developments
Ganesh Lakshminarayanan to Quit as Managing Director of Mu Sigma Inc
Jul 1 15
Ganesh Lakshminarayanan has quit as managing director of Mu Sigma Inc., a year after the former MD of Dell Inc.'s Indian unit joined the data analytics outsourcing firm. Chief financial officer (CFO) Atul Bansal left the firm in March. The reason for Lakshminarayanan's departure is unclear. He has joined as a consultant at venture capital firm Sequoia Capital.
Mu Sigma Inc. Presents at Credit Suisse 4th Annual Disruptive Technology Conference, May-13-2015 09:45 AM
May 6 15
Mu Sigma Inc. Presents at Credit Suisse 4th Annual Disruptive Technology Conference, May-13-2015 09:45 AM. Venue: Park Central San Francisco, 50 Third Street, San Francisco, CA 94103, United States. Speakers: Thomas Pohlmann, Head of Values and Strategy.
Mu Sigma Launches Social Media Analytics Solution Designed for Large Enterprises
Sep 22 14
Mu Sigma announced launch of muWebfluenz E, the first social media analytics solution designed for large enterprises. muWebfluenz E combines both packaged and customizable algorithms plus premium social media feeds, enabling enterprises to make better decisions, faster, with: Access to more relevant data -- both real-time and historical, Categorization and classification of mentions captured through customizable algorithms, Analysis of both structured and unstructured data with ease, and Ability to scale their social media analysis efforts.
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