February 26, 2015 6:34 PM ET


Company Overview of Médiamétrie SA

Company Overview

Médiamétrie SA provides audiovisual audience scientific measurement services. It offers original products for specific users and launches internationally; cross-media studies, the new consumer behavior observatories, usage measurement, and specific services for cinema and telecoms markets; agencies, publishers, and marketing professionals with the reference audience results for the Internet in France; BehaviorScan, which enables advertisers to benefit from a change to the marketing-mix; View Test, a methodology to test the effectiveness of new television (TV) advertising on attitudes under real conditions; TVScan, which measures the influence of TV campaigns on buying behavior; CineScan, whi...

70, rue Rivay


Levallois,  92532


Founded in 1985


33 1 47 58 97 58


33 1 47 58 09 26

Key Executives for Médiamétrie SA

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