February 01, 2015 2:55 PM ET

Internet Software and Services

Company Overview of Animoto, Inc.

Company Overview

Animoto, Inc. provides a Web application that automatically generates professionally produced videos. Its technology enables videos to get the customized orchestration of user-selected images and music. The company provides subscription services to small-to-medium-sized business customers, such as professional photographers, real estate agents, marketing agencies, or others to promote their business. Animoto, Inc. was founded in 2005 and is based in New York, New York with an additional office in San Francisco, California.

214 Sullivan Street

Suite 2F

New York, NY 10012

United States

Founded in 2005





Key Executives for Animoto, Inc.

Compensation as of Fiscal Year 2014.

Animoto, Inc. Key Developments

Animoto, Inc. Launches Animoto for Business

Animoto has launched Animoto for Business to enable organizations create professional videos. Animoto makes it easy for businesses to create cost-effective, professional videos within minutes - with no video editing experience required. With Animoto for Business, companies of all sizes can meet this increased demand for video by producing simple yet impactful videos to augment their marketing plans. Effective uses of video include company overviews, product demos and promotions, event recaps, customer testimonials, and holiday greetings. There is a massive need in the market for a business-grade video maker that is easy enough for anyone to use, yet powerful enough to generate professional-looking, on-brand videos that can be easily incorporated into broader marketing strategies. Animoto for Business features include: Custom branding; Seamless web integration; Cloud hosting; Licensed music; and Engagement reporting. Users can customize videos with logos, fonts, colors and call-to-action buttons to strengthen a company image; and easily embed videos on websites including those hosted by WordPress and Squarespace.

Animoto, Inc. Presents at OASIS: Montgomery Summit, Mar-05-2014 06:00 PM

Animoto, Inc. Presents at OASIS: Montgomery Summit, Mar-05-2014 06:00 PM. Venue: Fairmont Miramar Hotel & Bungalows, 101 Wilshire Boulevard, Santa Monica, California, United States.

Animoto, Inc. Partners with Vimeo to Launch New High-End Video Creation Solution for SMBs

Animoto, Inc. announced the launch of Animoto Pro Premium, a new tier of its subscription service designed specifically to meet the needs of small-to-medium-sized business customers. Building on the success of Animoto Pro, Animoto Pro Premium includes a series of new features designed to help business users, such as professional photographers, real estate agents, marketing agencies or anyone looking to promote their business, by making professional quality video more accessible than ever. This launch marks the beginning of Animoto's partnership with Vimeo, which enables Animoto Pro Premium subscribers to benefit from the powerful business features included with Vimeo PRO, the high-quality video platform used by top businesses, creative professionals and filmmakers around the globe. Animoto Pro Premium subscription highlights include: Customization capabilities: Pro Premium users will have the never-before-offered ability to build personalized branding into video post-rolls, to stream videos over a white-labeled player page and include a customizable call-to-action button within the video, allowing for increased engagement and lead generation opportunities. Video Quality and Features: Videos created using Animoto Pro Premium will be showcased in 1080p--a high resolution offered yet--while users will also benefit from exclusive access to new video styles designed for businesses and a selection of more than 3,000 music tracks from top licensors, such as Triple Scoop Music. Insight, Monetization and Control: Video creators will have access to a comprehensive set of video viewing analytics, allowing them to identify when and from where content was viewed, as well as password protection and download capabilities to control who can view the video and when it's available. Animoto Pro Premium is available to customers immediately; annual subscriptions are $499 at www.animoto.com.

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