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April 20, 2015 11:16 PM ET

Food Products

Company Overview of Evolution Fresh, Inc.

Company Overview

Evolution Fresh, Inc. produces cold-pressed juices, smoothies, and foods. The company offers almond, mulitgrain crisp, and cocoa; roasted soybean pepita almond; and toasted coconut, pineapple, and almond products. It markets its products through grocery stores. The company was founded in 1995 and is based in San Francisco, California with store locations in Seattle and Bellevue, Washington. As of November 10, 2011, Evolution Fresh, Inc. operates as a subsidiary of Starbucks Corporation.

2201 Fillmore Street

San Francisco, CA 94115

United States

Founded in 1995



Key Executives for Evolution Fresh, Inc.

Compensation as of Fiscal Year 2014.

Evolution Fresh, Inc. Key Developments

Evolution Fresh Debuts Handcrafted Evolution Fresh(TM) Smoothies

Evolution Fresh debuted handcrafted Evolution Fresh(TM) Smoothies in 4,300 Starbucks® stores in the Pacific Northwest, Northern California and in select Starbucks locations within grocery stores nationwide. These smoothies will transform the $2.2 billion smoothie category, delivering delicious nourishment on-the-go with three flavors of smoothies made with traditional, proprietary Greek nonfat yogurt and super-premium cold-pressed fruit and vegetable juice. Later this spring, innovations in the $7 billion yogurt category will follow with additional Evolution Fresh Greek Yogurt Products, Inspired by Dannon, including new fruit and Greek yogurt parfaits arriving in Starbucks locations nationwide this May, and fruit on the bottom Greek yogurts that hit grocery shelves nationwide this summer.

Evolution Fresh Brings More Cold-Pressed Juice to U.S. Midwest with Availability in Chicagoland Starbucks Stores

Evolution Fresh customers in the Midwest now have more access to cold-pressed juice in more than 360 Starbucks stores. This expansion into the Midwest's large market advances Evolution Fresh growth plans to increase its national presence and market share in the $1.6 billion super-premium juice category. The Evolution Fresh business continues to grow steadily and is now readily available in more than 9,000 Starbucks stores and grocery retailers nationwide. Taking a different approach, Evolution Fresh(TM) juices are cold-pressed using high pressure processing (HPP) for safety and to help protect nutrients and flavor. According to Datamonitor Consumer's global Consumer Survey, 55% of respondents said that they are trying to eat as many vegetables as possible, making fruit and vegetable juices increasingly appealing in 2014.(1) By continuing to expand distribution at Starbucks stores and grocery retailers, Evolution Fresh boosts accessibility to nutritious and delicious cold-pressed juice throughout the U.S., including the Midwest's large market of Chicago. Carrying six of the most popular varieties of juice, Chicagoland Starbucks stores will also stock the brand's top selling green juice, Sweet Greens with Lemon. The suggested retail price of Evolution Fresh juice ranges from $2.99 - $6.99 (15.2 fl. oz.). In addition to Chicago, other areas benefiting from Midwest distribution include most of Illinois, Milwaukee, Minneapolis, St. Louis, Detroit, Indianapolis, Cincinnati and Cleveland. Following the expansion of Evolution Fresh juices in Chicago and greater Midwest Starbucks stores, the brand plans to continue nationwide distribution of Evolution Fresh through U.S. company-operated Starbucks stores throughout 2014.

Evolution Fresh Cold-Pressed Juice and Evolution Harvest Snacks Launch Nationwide in Whole Foods Market

Evolution Fresh's high-quality, delicious and nutritious cold-pressed juice along with a selection from the new Evolution Harvest line of premium snacks for the first time at Whole Foods Market. Whole Foods Market will debut 12 favorite juices and two exclusive juices Organic Ruby Roots and Organic Sweet Burn in addition to three Evolution Harvest snack bars. Evolution Fresh juices are cold-pressed and never heated, using high pressure processing (HPP) to deliver more of the flavors, vitamins and nutrients of raw fruits and vegetables than traditional heat pasteurized juices. Delivering on the brand's commitment to provide accessible nutrition, all green vegetable juices in the brand portfolio now include kale. Additionally, the company focuses on including organic and non-GMO ingredients whenever possible. The suggested retail price of Evolution Fresh juice ranges from $2.99 - $6.99 (15.2 fl oz).

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