August 30, 2016 1:15 PM ET

Internet Software and Services

Company Overview of Teradata Applications

Company Overview

Teradata Applications develops cloud-based integrated marketing management software solutions. It offers Aprimo Enterprise, a role-based application that improves alignment across the marketing value chain; and Aprimo Professional, a marketing resource management solution to manage planning and financials, production management and workflow, brand assets, project management, and calendars. The company also provides Aprimo Agency that manages activities for customers to define and implement workflows, and tracks the financial aspects; campaign management and marketing management solutions; Aprimo Service to Sales, an inbound marketing solution that helps companies better engage with their cus...

900 East 96th Street

Suite 400

Indianapolis, IN 46240

United States

Founded in 1998

355 Employees

Key Executives for Teradata Applications

Teradata Applications does not have any Key Executives recorded.

Teradata Applications Key Developments

Aprimo Appoints Stammen as CEO

Marlin Equity Partners announced that it has acquired Revenew Inc. The transaction follows Marlin's recent acquisition of the Marketing Applications business from Teradata Corporation. Revenew has been merged with the marketing operations business of TMA to create a differentiated leader with the unique ability to serve customers' central and channel marketing requirements. In addition, Marlin also announced that it has named John Stammen, previously CEO of Revenew, as CEO of the new Aprimo. Mr. Stammen brings to his new role more than 30 years of global experience in sales, consulting, marketing and senior management in the technology sector, including serving as Executive Vice President with the former Aprimo company, which Teradata acquired in 2010.

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