January 27, 2015 10:18 AM ET

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Company Overview of Mspark, Inc.

Company Overview

Mspark, Inc. operates as a direct marketing company. The company offers direct and shared mail; Analytics services, including micromarketing, database analysis, and redemption analysis; and online marketing products, including maps and directory management, paid search, Website design services, and social media presence. It serves automotive, hair salons, health and fitness, franchise, furniture, grocery, hardware, quick service restaurant, restaurant, and retail sectors. Mspark, Inc. was formerly known as MailSouth, Inc. and changed its name to Mspark, Inc. in October 2012. The company was founded in 1988 and is based in Helena, Alabama.

5901 Highway 52 East

Helena, AL 35080

United States

Founded in 1988

Phone:

205-620-6200

Fax:

205-620-6390

Key Executives for Mspark, Inc.

Chief Executive Officer
Age: 58
President and Director
Chief Financial Officer
Senior Vice President of Operations
Director of Corporate Communications
Compensation as of Fiscal Year 2014.

Mspark, Inc. Key Developments

Mspark Appoints Anthony O. Mckinney as Senior Vice President - Operations

Mspark announced the appointment of Anthony O. McKinney as Senior Vice President - Operations, effective immediately. McKinney will assume full responsibility for the company's three distribution facilities, as well as its postal affairs, print operations and client services functions. McKinney joins Mspark with more than 20 years of relevant professional experience, including operations, supply chain and logistics management, responsibility for P&L, change management and continuous improvement/Lean manufacturing methodology. Prior to Mspark, he served as director of program management - comprehensive services at ADP, Atlanta, Ga.

Topco Associates LLC Engages Mspark as its Preferred Direct Mail Provider

Mspark announced that it has entered into an agreement with Topco Associates LLC to deliver direct mail and analytics solutions to Topco's food industry member-owners and customers. Some of Topco's large member-owners and customers already utilize Mspark's analytics, print and distribution services to engage consumers and, ultimately, to drive them to their locations for increased traffic and sales. The new partnership will afford even more Topco member-owners and customers the opportunity to use Mspark for the effective distribution of their sales and advertising circulars.

Mspark Hires Steve Neal as Vice President of Sales, Local Accounts

Mspark announced that it has hired Steve Neal as vice president of sales, local accounts. In this role, Neal will be responsible for the development and effective execution of the Company's local accounts sales strategy as well as the overall management of the local accounts sales division, which includes inside sales, territory sales and major accounts. Prior to Mspark, he held several sales leadership roles of increasing responsibility, culminating in senior vice president of sales, at Vertis Communications.

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