May 23, 2017 12:22 AM ET

Internet Software and Services

Company Overview of iPerceptions Inc.

Company Overview

iPerceptions Inc. develops web-focused voice of customer (VoC) solutions for telecommunications, hospitality, e-commerce, financial, and automotive industries. The company’s enterprise platform collects and analyzes feedback of real visitors in real situations across customer lifecycle. Its active research platform injects VoC results into business processes. The company also offers survey design, deployment, and analysis services. iPerceptions Inc. was founded in 1999 and is based in Montreal, Canada.

606 Cathcart

Suite 1007

Montreal, QC H3B 1K9


Founded in 1999





Key Executives for iPerceptions Inc.

Chief Executive Officer
Co-Founder and Senior Vice President
Chief Financial Officer and Secretary
Chief Technology Officer
Vice President of Research
Compensation as of Fiscal Year 2016.

iPerceptions Inc. Key Developments

iPerceptions Consolidates Ad Tech Solutions Under the Datacratic Brand

iPerceptions announced that iPerceptions' Audience Recognition and Audience Optimization solutions have been combined under the Datacratic brand. This move creates two separate brands: iPerceptions, which maintains its focus on Voice of the Customer solutions, and Datacratic, which focuses on Audience Data solutions that power digital marketing campaigns and website personalization efforts. Datacratic's Solutions: Datacratic's solutions now include Audience Recognition, which is the only solution on the market to improve the effectiveness of retargeting campaigns by using intent segments powered by user feedback. Datacratic's solutions also include Audience Optimizer, which integrates with Data Management Platforms, including Oracle Data Cloud (Bluekai), to create high-quality look-alike audiences that increase the reach and performance of digital marketing campaigns. Datacratic Brand Refresh: In addition to the combination of the ad tech solutions together under a single brand, the Datacratic brand has been completely refreshed, which includes the introduction of a new logo and website.

iPerceptions Appoints Martin Le Sauteur as Chief Executive Officer

iPerceptions appointed Martin Le Sauteur as Chief Executive Officer. Le Sauteur joins iPerceptions from Marketel McCann Erickson where he was President and Chief Operating Officer.

Similar Private Companies By Industry

Company Name Region
0969607 B.C. Ltd. Americas
20 Year Media Corp. Americas
2000 New Commerce Inc Americas
2336414 Ontario Inc. Americas
2458487 Ontario Inc. Americas

Recent Private Companies Transactions

October 6, 2016
Datacratic Inc., Ad Tech Business

The information and data displayed in this profile are created and managed by S&P Global Market Intelligence, a division of S&P Global. does not create or control the content. For inquiries, please contact S&P Global Market Intelligence directly by clicking here.

Stock Quotes

Market data is delayed at least 15 minutes.

Company Lookup

Most Searched Private Companies

Company Name Geographic Region
Lawyers Committee for Civil Rights Under Law United States
NYC2012, Inc. United States
Bertelsmann AG Europe
The Advertising Council, Inc. United States
Rush University United States

Sponsored Financial Commentaries

Sponsored Links

Request Profile Update

Only a company representative may request an update for the company profile. Documentation will be required.

To contact iPerceptions Inc., please visit Company data is provided by S&P Global Market Intelligence. Please use this form to report any data issues.

Please enter your information in the following field(s):
Update Needed*

All data changes require verification from public sources. Please include the correct value or values and a source where we can verify.

Your requested update has been submitted

Our data partners will research the update request and update the information on this page if necessary. Research and follow-up could take several weeks. If you have questions, you can contact them at