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October 06, 2015 6:40 AM ET


Company Overview of SEGA Games Co., Ltd.

Company Overview

SEGA Games Co., Ltd. develops, produces, and sells amusement machines. The company also develops and operates amusement centers. SEGA Games Co., Ltd. also develops and sells game software. The company was formerly known as SEGA Corporation and changed its name to SEGA Games Co., Ltd. in April 2015. The company was founded in 1940 and is based in Tokyo, Japan. SEGA Games Co., Ltd. operates as a subsidiary of Sega Sammy Holdings Inc.

1-2-12, Haneda


Tokyo,  144-8531


Founded in 1940


81 3 5736 7111


81 3 6871 7672

Key Executives for SEGA Games Co., Ltd.

Chairman, Representative Director, and Chief Executive Officer
Age: 73
President, Representative Director, and Chief Operating Officer
Age: 60
Chief Financial Officer
Vice Chairman of the Board, and Chief Executive Officer of SEGA of America Inc and SEGA Europe Ltd
Chief Creative Officer and Corporate Director
Compensation as of Fiscal Year 2015.

SEGA Games Co., Ltd. Key Developments

Sega Announces Heroki Available in North America, Latin America, Europe, Korea, China, and Japan

SEGA announced that Heroki™ is now available in North America, Latin America, Europe, Korea, China, and Japan. Developed by independent game developer Picomy™ and published by SEGA, Heroki is available exclusively on the App Store for iPhone, iPad, and iPod touch for $7.99. The Picomy team composed the dynamic soundtrack and sound effects that play into the imaginative world of Heroki and change to match the environment. For instance, if Heroki is flying nearby the harbor, a player will hear the pirate whistling a tune to the rhythm of the music, or when he’s near the farm, there will be a different tune with a banjo also on rhythm. Set in a whimsical universe full of flight and fantasy, Heroki challenges and delights players with fun and intuitive touch controls and engaging gameplay. An action-adventure game, players take the role of the propeller-headed hero, Heroki. Using the wind to fly, freefall, dash, and bash across beautiful 3D rendered sky-islands, jungles, seas and deserts, Heroki is on a quest to save the peaceful sky village of Levantia.

SEGA Corporation Announces Authorization of Business Restructuring Plan Submitted by Sega Corporation under the Industrial Competitiveness Enhancement Act

On March 26, 2015, the Ministry of Economy, Trade and Industry (METI) authorized a business restructuring plan submitted by Sega Corporation, pursuant to Article 24, paragraph (1) of the Industrial Competitiveness Enhancement Act. According to the plan, the company will conduct a part of the structural reform initiatives across its group companies, which have been undertaken by Sega Sammy Holdings Inc., the wholly-owning parent company of Sega Corporation, and, as such effort, reorganize the entertainment contents business of the company into a new corporate entity, which will be led by Sega Holdings, a newly established intermediate holding company. Through conducting efforts in the plan, the company will prepare a business framework under which the reorganized group companies will swiftly address the changes in market environments as well as customers' needs by industry, shift the human resources in charge of development into growth fields, and introduce new marketing approaches. By doing so, the company will endeavor to advance the efforts for improving its earnings ratios. METI examined the business restructuring plan submitted by Sega Corporation, pursuant to Article 24, paragraph (1) of the Industrial Competitiveness Enhancement Act, concluded that the company satisfied the requirements specified by said Act as an entrepreneur who is to carry out business restructuring defined by Article 2, paragraph (11) of said Act, and authorized the plan. The implementation period is April 2015 to March 2016.

SEGA of America Announces Downsizing and Relocating from San Francisco to Southern California

SEGA of America is downsizing and relocating from San Francisco to Southern California. This move was crucial to keep SEGA operations moving forward throughout North America and to provide millions of fans a strong pipeline of content across gaming, TV, merchandising, and more. In addition, approximately 300 employees are being offered voluntary retirement.

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