August 20, 2017 5:21 PM ET

Internet Software and Services

Company Overview of Lotame Solutions, Inc.

Company Overview

Lotame Solutions, Inc. provides a SaaS data management platform that enables marketers, agencies, and publishers harness audience data to make marketing, product, and business decisions. It serves customers worldwide. The company was founded in 2006 and is based in Columbia, Maryland.

8850 Stanford Boulevard

Suite 2000

Columbia, MD 21045

United States

Founded in 2006

Phone:

410-379-2195

Fax:

410-379-2198

Key Executives for Lotame Solutions, Inc.

Founder, Chief Executive Officer and Director
Chief Operating Officer
Age: 48
Vice President and General Counsel
Executive Vice President of Technology
Chief Customer Officer
Compensation as of Fiscal Year 2017.

Lotame Solutions, Inc. Key Developments

SintecMedia and Lotame Announce Plans for an Integration

SintecMedia and Lotame announced plans for an integration that will deliver audience segments from the Lotame DMP directly to SintecMedia's frontend proposal system, Onboard. By connecting detailed viewership data with Lotame's audience data, local sellers can offer enhanced targeting to clients. The partnership enables media companies to understand how targets overlay with their available inventory for more accurate pricing and scale during the proposal phase, and then optimize delivery across TV, video and mobile platforms for added value end-to-end. This partnership delivers a competitive product that unlocks audience targeting across TV, video and mobile platforms, creating a game changing offering for media companies. The partnership allows sellers to build audience-targeted proposals in real-time and deliver against audience goals more accurately using continually refreshed audience data.

Lotame Launches Data Stream to Provide Rich, Scalable Consumer Data to Global Enterprises

Lotame announced the launch of Lotame Data Stream, an always-on source of rich consumer data, powered by billions of data points from Lotame's global data exchange. Lotame Data Stream allows global enterprises to combine this high-quality data with their existing first-party data for a more complete profile of their consumers. Lotame Data Stream supplies real time access to billions of consumer profiles collected from thousands of websites across Lotame's global network of publishers. The enterprises with their own in-house data science teams can transport large volumes of data quickly and seamlessly to fuel a wide variety of business intelligence applications and services, including: Product and media recommendations, personalized digital experiences across online properties, optimization and customer attribution, valuable market insights and intelligence competitors overlooked, proprietary Customer Relationship Management (CRM) tools and other internal Business Intelligence (BI) applications, a single, unified view of the customer, by bridging attributes and behavioral insights from disparate sources, and improved research methodology and outcomes with larger, more robust sampling.

Lotame Names Alex Sibois as Asian Pacific Region Managing Director

Lotame reported that Alex Sibois is joining the company as Managing Director for the Asian Pacific (APAC) region and will serve as a member of the company's executive leadership team. He will report directly to its CRO Kevin Kohn and will be based out of the company's Singapore office. In this role, Sibois will lead the execution of strategic priorities, driving sales efforts and business growth across the APAC region. Previously, Sibois advised successful ad tech companies such as Liverail and Ooyala on how to successfully accelerate their international expansion. Sibois has also worked at Sien, and Vibrant Media, where he became General Manager of the French market after running part of the company's business development in Europe.

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