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July 06, 2015 6:14 PM ET

Semiconductors and Semiconductor Equipment

Company Overview of Soraa, Inc.

Company Overview

Soraa, Inc., also known as SJS Technology, Inc., operates as a clean-tech semiconductor company. It provides disruptive energy saving solutions; laser diodes for bulb-free projection displays for use in boardrooms, education facilities, home theaters, and cinema theaters; and gallium nitride chip-based lasers for consumer, biomedical, defense, and industrial applications. The company also offers LED lamps for gemstone jewelry and high-end retail displays. Soraa, Inc. was incorporated in 2007 and is based in Goleta, California with an additional office in Yokohama, Japan.

485 Pine Avenue

Goleta, CA 93117-3709

United States

Founded in 2007



Key Executives for Soraa, Inc.

Chief Executive Officer
Senior Vice President of Worldwide Operations
Age: 58
Senior Vice President of North America Sales
Senior Vice President of International Sales
Compensation as of Fiscal Year 2015.

Soraa, Inc. Key Developments

Soraa, Inc. Opens Office in Japan

Soraa, Inc. opened its first Japan office in Yokohama, south of Tokyo on April 23, 2015. The company's third sales foothold after ones in the United States and Britain, is expected to help double sales in Japan to JPY 300 million in 2015.

Soraa, Inc. Appoints Ann Reo as Senior Vice President of Product Development

Soraa, Inc. announced that Ann Reo has joined the company as Senior Vice President of Product Development. With over 20 years of LED product development and lighting design experience, Ann has the unique ability to solve challenges with solutions that others don't see.

Soraa, Inc. Launches First Full-Visible-Spectrum Line Of LED Light Engines

Soraa, Inc. launched the line of LED light engines. Soraa's new light engines use 50% less power and have a higher center beam intensity (CBCP) than current integral LED fixtures. The engines also allow fixtures to be 50% smaller due to their small diameter and low profile, and the novel heatsink design enables low temperature operation and a lifetime of 50,000 hours. Moreover, the light engines permit Soraa's signature elements of full-visible spectrum light to now be easily incorporated into integral LED fixtures. These elements include Point Source Optics for beautiful, uniform beams of high intensity; and VP(3) Vivid Color (CRI-95 and R9-95) and VP(3) Natural White, revealing the magic of whiteness and colors in every environment. The light engines' technology and design enables perfect illumination and problem-free installation, serviceability and compatibility. The engines are available in a range of front face diameters from 4" to 1"; are easy to install with standard MR/PAR/AR lightweight and compact front mounting rings; are designed to work with an external driver and are compatible with wide range of dimming and control systems; are California Title 24 compliant; and field serviceability is as simple as changing out a lamp. The engines are also SNAP System(TM) compatible, so customers can perfectly tailor light in restaurant, retail, hospitality, museum, and residential applications. The innovative, easy-to-use magnetic accessories allow customers to adjust the color, shape and soon direction of the light beam.

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