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February 10, 2016 10:46 PM ET

Specialty Retail

Company Overview of Li & Fung (Retailing) Limited

Company Overview

Li & Fung (Retailing) Limited owns and operates retail stores in the Greater China, South Korea, Thailand, Taiwan; Malaysia, Singapore, Indonesia, and the Philippines. The company operates convenience store chains; specialty chain stores for selling children's products and toys; and retail stores to sell various brands from the Asia Pacific region. The company was founded in 1985 and is based in Shatin, Hong Kong. Li & Fung (Retailing) Limited operates as a subsidiary of Li & Fung (1937) Ltd.

12-13th Floor Lifung Centre

2 On Ping Street

Siu Lek Yuen


Hong Kong

Founded in 1985


852 2991 6300


852 2632 8034

Key Executives for Li & Fung (Retailing) Limited

Managing Director
Age: 67
Compensation as of Fiscal Year 2015.

Li & Fung (Retailing) Limited Key Developments

Macy’s Forms Joint Venture with Fung Retailing to Test e-commerce in China

Macy’s, Inc. announced that it has formed a free-standing joint venture with Fung Retailing Limited to explore retailing in China. The joint venture, which is 65% owned by Macy’s and 35% owned by Fung Retailing, will start with an e-commerce pilot. For Macy’s the joint venture is expected to develop significant new learnings on customer preferences and buying patterns within China. Under the joint venture, Macy’s plans to begin selling in China in late 2015 through an e-commerce presence on Alibaba Group’s Tmall Global, their premiere marketplace that connects overseas branded retailers to Chinese consumers. To be based in Hong Kong and called Macy’s China Limited, the Macy’s-Fung joint venture will curate a Macy’s online merchandise assortment especially for Chinese customers and fulfill Tmall Global orders from Hong Kong through local logistics channels, including LF Logistics, an affiliate of Fung Retailing. Alipay will be a primary payment channel for Macy’s e-commerce offerings in China.

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