July 27, 2016 6:37 PM ET

Food Products

Company Overview of Frito-Lay North America, Inc.

Company Overview

Frito-Lay North America, Inc. produces snack food products and convenient foods. It offers chips from potatoes, corn, and grains. The company sells its products through retailers and online. Frito-Lay North America, Inc. was formerly known as Recot, Inc. and changed its name to Frito-Lay North America, Inc. in January 2004. The company was incorporated in 1989 and is based in Plano, Texas. Frito-Lay North America, Inc. operates as a subsidiary of Pepsico, Inc.

7701 Legacy Drive

Plano, TX 75024-4099

United States

Founded in 1989





Key Executives for Frito-Lay North America, Inc.

Chief Financial Officer
President of PepsiCo Foods Canada
Chief Information Officer and Senior Vice President
Age: 50
Senior Vice President and General Counsel
Chief Marketing Officer and Senior Vice President
Compensation as of Fiscal Year 2016.

Frito-Lay North America, Inc. Key Developments

Frito-Lay North America Unveils Two New Doritos Mixes

Frito-Lay North America, Inc. has announced that Doritos, one of its brands, is combining four different Doritos shapes and flavors in one bag with two new mixes. The first all-Doritos style chip mix will reinvigorate the snack mix category - answering fans' searches for bold new snack options with unique flavor and shape combinations. The Cheese Explosion mix will include the flavors: Nacho Cheese, Four Cheese, Jumpin' Jack Cheese and Spicy Nacho; while the Taco Explosion mix-up will include the flavors: Spicy Nacho, Sour Cream, Taco and Salsa. All of the mixes will include the following various shapes, the iconic Doritos Triangle, Dinamita rolled tortilla, a twist and an open triangle. Doritos Mix snacks are now available nationwide in two sizes - a 3.0-oz. bag for a suggested retail price of $1.49 and a 9.5-oz bag for a suggested retail price of $4.29.

Frito-Lay, Inc. Announces Management Changes

Frito-Lay North America promoted its vice president of marketing innovation to chief marketing officer. Jennifer Saenz replaces former CMO Ram Krishnan, who is moving onto another role within Frito-Lay's parent company PepsiCo Inc. Krishnan, who has served in Frito-Lay's top marketing role since 2014, will become senior vice president and general manager overseeing Walmart. Stepping into the CMO role, Saenz will oversee brand marketing, innovation, design, strategic insights and analytics across the Frito-Lay North America snack and convenient foods portfolio. Saenz has overseen key marketing initiatives for Frito-Lay, including a the Lay's potato chip brand's "Flavor Swap" campaign launched in January 2016.

frito-lay north America Announces Unaudited Consolidated Earnings Results for the Second Quarter and Six Months Ended June 13, 2015

frito-lay north America announced unaudited consolidated earnings results for the second quarter and six months ended June 13, 2015. For the quarter, the company reported net revenue of $3,452 million against $3,387 million a year ago. Operating profit was $1,007 million against $937 million a year ago. On non-GAAP basis, operating profit was $1,009 million against $950 million a year ago. For the six months, the company reported net revenue of $6,771 million against $6,606 million a year ago. Operating profit was $1,927 million against $1,799 million a year ago. On non-GAAP basis, operating profit was $1,935 million against $1,825 million a year ago.

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