August 30, 2016 1:01 AM ET

Diversified Telecommunication Services

Company Overview of Bell Mobility, Inc.

Company Overview

Bell Mobility, Inc. provides wireless voice and data communications products and services. The company provides 1X, PCS and analog, web and data, two-way messaging, paging, and airline passenger communications services. It also provides connectivity to residential and business customers through wired and wireless voice and data communications, high speed and wireless Internet access, IP-broadband services, e-business solutions, local and long distance phone and directory services. The company was formerly known as BCE Mobile Communications, Inc. and changed its name to Bell Mobility, Inc. in July 1999. The company was founded in 1987 and is based in Mississauga, Canada. Bell Mobility, Inc. o...

5099 Creekbank Road

4th - East Tower

Mississauga, ON L4W 5N2


Founded in 1987





Key Executives for Bell Mobility, Inc.

Age: 55
Compensation as of Fiscal Year 2016.

Bell Mobility, Inc. Key Developments

BeWhere Inc. Partners with Bell Mobility to Deliver Unique Asset Tracking and Inventory Management Solution

BeWhere Inc., a wholly owned subsidiary of BeWhere Holdings Inc., and Bell Mobility have partnered to offer BeWhere's beacons and asset management enhanced tracking solutions to business customers across Canada. With Bluetooth connectivity, a battery life of 2 to 5 years and connectivity up to 250 metres, BeWhere's beacons overcome the limitations of existing RFID alternatives at an attractive price point, allowing customers to cost-effectively tag, track and manage movable assets in a wide variety of uses: Tracking high value equipment or inventory in vehicles like ambulances, service fleets, utility vehicles or armoured cars. Connected logistics, tracking pallets/forklifts/goods in warehouses, onto trailers and through to final delivery. Tracking equipment or people on job sites such as mining or construction. Automatically log when dumpsters are serviced by waste management vehicles. As part of its channel strategy, BeWhere will partner with other globally recognized carriers to drive new business.

$750 Million National Class Action Commences Against Bell Mobility and Bell Canada

A $750 million national class action has been commenced against Bell Mobility Inc. and Bell Canada, Inc. on behalf of Bell Mobility and Virgin Mobile customers for a privacy breach resulting from Bell's Relevant Ads Program. It is alleged that the defendants used the program to track, collect and sell customers' sensitive account and internet browsing information to advertisers. The lawsuit seeks damages for breach of privacy, breach of contract and breach of the Telecommunications Act. A similar lawsuit was commenced in the Province of Quebec. On November 16, 2013, Bell Canada commenced the Relevant Ads Program which tracked Bell Mobility and Virgin Mobile customers' account and network usage information, including internet sites they visited on Bell Mobility's network, to generate marketing reports that were sold to advertisers. Following Bell's announcement of the program, the Privacy Commissioner of Canada commenced an investigation after receiving an unprecedented volume of complaints. On April 7, 2015, the Privacy Commissioner released a report in which it found that Bell violated the federal Personal Information Protection and Electronic Documents Act because it did not adequately disclose the nature of the information and customers were not given the option to properly consent to the use of their information for the program. On April 13, 2015, Bell Canada announced the cancellation of the Relevant Ads Program. While Bell promised to delete all customer profiles created under the program, the lawsuit seeks the appointment of an expert to oversee and confirm the destruction of the personal information. The lawsuits were launched by Sutts, Strosberg LLP and Charney Lawyers, class action firms with expertise in privacy breach class actions. The firms represent the plaintiffs in national class actions commenced against the federal government for privacy breaches in the Marihuana Medical Access Program and the Canada Student Loans program.

Bell Mobility Expands 4G LTE Wireless Service to Small Communities Across Canada

Bell has announced the joining of 120 additional small communities across Quebec and Ontario to Bell Mobility's 4G LTE wireless network. Employing new 700 MHz bandwidth and other spectrum assets, Bell is expanding Fourth Generation (4G) LTE services to small towns, rural communities and remote locations in every region of Canada including the North. Bell earlier announced the launch of 4G LTE service in 52 small communities across all 4 provinces in Atlantic Canada and will make further LTE rollout announcements in 2015.

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