Company Overview of Cross MediaWorks, Inc.
Cross MediaWorks, Inc. operates as a multi-platform media company. The company offers unwired cable networks for media buyers and advertisers, as well as provides advertising agencies and marketing companies with cable exposure. It also operates a media representation company for long-form (infomercials), short form (direct response), religion, home shopping, and special interest programs for broadcasters, vendors to telecasters, religious ministries, home-shopping networks, and specialty programmers (outdoor, sports, real estate, etc.). In addition, the company operates an advertising and media sales company that helps broadcast stations, cable operators, satellite and telephony operators, ...
15849 North 77th Street
Scottsdale, AZ 85260
Founded in 2007
Key Executives for Cross MediaWorks, Inc.
Co-Founder and Chief Executive Officer
Vice President of Charitable Groups Media Division
Compensation as of Fiscal Year 2014.
Cross MediaWorks, Inc. Key Developments
Cross MediaWorks Appoints Stephanie Mitchko-Beale as Chief Technology Officer
Jul 28 14
Stephanie Mitchko-Beale, a highly regarded technology professional in the cable industry, has joined Cross MediaWorks as its Chief Technology Officer. In this new role, Mitchko-Beale will be responsible for leading the advancement of data-enhanced advertising solutions, including addressable and advanced advertising for Cross MediaWorks. Mitchko-Beale was most recently the Senior Vice President of Video Infrastructure Software at Cablevision Systems Corporation, where she was responsible for developing technology and infrastructure to support Video-On-Demand, Subscription Video-On-Demand and advanced interactive applications for Digital Television and Broadband. During her 15 years at Cablevision, Mitchko-Beale was a pioneer in the deployment of advanced advertising applications such as development of linear advanced advertising applications like telescoping, addressable targeting and dynamic ad insertion. She also developed e-commerce sites supporting online distribution of modems and, recently, cloud-based Digital Video Recorder (DVR) systems.
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