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June 02, 2015 8:01 PM ET

Internet Software and Services

Company Overview of Verve Wireless, Inc.

Company Overview

Verve Wireless, Inc. provides Software-as-a-Service based location-based mobile advertising solutions for retail, auto, CPG, restaurants, and other drive-to-retail brand advertisers. It offers Consumer Segments that use a combination of real-world location-derived user attributes, as well as rich offline demographic and transactional data to build unique profiles of mobile consumers; and Local Merchant Offers platform that is used by multi-location retailers, franchise groups, and aggregators of small and medium sized business to enable their stores or SMB clients to create, manage, and track dynamic location-based mobile advertisements to reach consumers near their locations. The company’s ...

5973 Avenida Encinas

Suite 101

Carlsbad, CA 92008

United States

Founded in 2005





Key Executives for Verve Wireless, Inc.

Chief Executive Officer and Director
Age: 48
Co-Founder, President and Director
Chief Financial Officer
Age: 43
Senior Vice President of Business Development and Publisher Network
Chief Product Officer
Compensation as of Fiscal Year 2014.

Verve Wireless, Inc. Key Developments

Verve Mobile Appoints Brad Herman as Chief Business Development Officer

Verve Mobile announced the appointment of Brad Herman to the newly created role of chief business development officer, effective immediately. In this key leadership role, Herman will report directly to Stirratt and will be responsible for Verve's go-to-market strategy and accelerating strategic partnerships and business development. Herman joins Verve from online video advertising platform Videology. As the company's chief media officer, Herman was responsible for all media operations, corporate development, product strategy, sales and publisher relations. Prior to Videology, Herman worked for Stirratt at MTV Networks, where he was senior vice president of digital operations. He will be based in Verve's Washington, D.C. office.

Verve Mobile Replaces Tom Macisaac with Nada Stirratt as Chief Executive Officer

Verve Mobile announced the appointment of Nada Stirratt to succeed Tom MacIsaac as chief executive officer, effective immediately. Stirratt will be based in the company's New York City office, making the Chelsea location the company's official new headquarters. Most recently, Stirratt was Acxiom's first chief revenue officer, responsible for the company's global client-facing initiatives, including sales, account management, delivery, analytics and consulting.

Verve Appoints David Wade as Senior Vice President of Market Development

Verve announced the appointment of David Wade to the newly created position of senior vice president of market development. In this role, Wade is responsible for growing the company's west coast sales organization in addition to driving strategic partnerships and strengthening Verve's customer base in the region. A seasoned entrepreneur and fundraiser, Wade currently advises startups funded by the esteemed Y Combinator program and most recently founded Marvelous Advisors. Prior to this, he served as cofounder and president of Popdust.

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