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August 05, 2015 1:22 AM ET

Food and Staples Retailing

Company Overview of Mrs. Fields Famous Brands, LLC

Company Overview

Mrs. Fields Famous Brands, LLC provides cookies and brownies in the United States and internationally. It provides bite-sized cookies, big cookie cakes, and smoothies, as well as fresh baked muffins, bagels, and croissants. The company was founded in 2004 and is based in Salt Lake City, Utah. Mrs. Fields Famous Brands, LLC operates as a subsidiary of Mrs. Fields’ Original Cookies Inc.

2855 East Cottonwood Parkway

Suite 400

Salt Lake City, UT 84121-1050

United States

Founded in 2004

274 Employees





Key Executives for Mrs. Fields Famous Brands, LLC

Chief Executive Officer and Director
President, President of Mrs Fields Division and Executive Vice President of Marketing for Fields Original Cookies Inc
Age: 59
Age: 58
Vice President of Operations
President of TCBY Division
Age: 42
Compensation as of Fiscal Year 2015.

Mrs. Fields Famous Brands, LLC Key Developments

Z Capital Reportedly Up For Sale

Z Capital Management LLC, parent of the Mrs. Fields Famous Brands, LLC and TCBY International, Inc., is getting ready to put the company on the market. Stifel Financial Corp. of St. Louis is working with Z Capital to find a buyer.

Mrs. Fields Famous Brands, LLC Plans to Open 30 Stores Globally in 2014

Mrs. Fields Famous Brands, LLC announced that it plans to open 30 stores globally in 2014, including several new market launches.

Famous Brands International Announces Management Changes

Famous Brands International announced that it has appointed David Bloom to the position of Senior Vice President of Strategic Development, effective immediately. Mr. Bloom has been serving as the Chief Development Officer for Hurricane Grill & Wings since June 2012. Famous Brands announced the following promotions: Dustin Finkel to Vice President of Marketing; Belinda Oakley to Vice President of Operations; Cassie Alvey to Vice President of Mrs. Fields Gifting. Mr. Bloom previously served as Chief Development Officer for Hurricane Grill & Wings since June 2012. Over the prior 12 months, Dustin Finkel served as Sr. Director of Marketing, Licensing, Innovation, & Strategy for Famous Brands. Belinda Oakley has been the Vice President of Operations for Famous Brands International since January 2013, having previously served as Director of Operations for Western United States. With over 14 years of experience at Mrs. Fields Gifts, Cassie Alvey has become a true advocate for the voice of its customer.

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