October 21, 2016 4:00 PM ET

Internet Software and Services

Company Overview of Outbrain Inc.

Company Overview

Outbrain Inc. provides a content discovery platform. It combines publishers and marketers of various sizes into content marketplace; drives success for businesses of various sizes with measurable results against a broad range of marketing objectives; offers insight to help users to understand their audiences and find their interest; and offers solutions for campaigns to engage target audience. The company also helps small and mid-size companies to promote their content on top sites. In addition, the company offers native audience engagement solutions; and Outbrain VR, a suite of tools that combines editorial judgment and decision-making with predictive analytics and algorithmically-generated...

39 West 13th Street

New York, NY 10011

United States

Founded in 2006





Key Executives for Outbrain Inc.

Co-Founder and Chief Executive Officer
Co-Founder and General Manager of Israel
Chief Financial Officer
Chief Operating Officer
Executive Vice President
Compensation as of Fiscal Year 2016.

Outbrain Inc. Key Developments

Outbrain Makes Two Senior Hires

Outbrain strengthened its leadership team in Asia Pacific with the appointment of Fionn Hyndman as Commercial Director, APAC and Daniel Kundeus as Head of Strategic Brand Partnerships, APAC. Hyndman most recent role was Partner at Asia Pacific Growth Management and investment arm. He currently sits on the board of Asia's digital service provider APD. He will be based out of Outbrain's Singapore office. Hyndman stepping into the role in October 2016. Kundeus is an experienced digital and TV sales executive and brings to Outbrain over 12 years of knowledge from across the media and advertising space, having previously worked at Network Ten, Seven Affiliate Sales and Nine Network Australia. His role will focus on leading the company's efforts in bringing strategic content marketing to more brands across APAC. He will be based out of Outbrain's Sydney office.

Outbrain Promotes Sigrid Kirk as Vice President of its Engage product across Asia Pacific

Newly promoted Managing Director of Outbrain Asia Pacific, Ayal Steiner, is making immediate moves to strengthen the business' regional leadership team. Now Sigrid Kirk has been appointed to a new role as Vice President of Outbrain's Engage product across Asia Pacific.

Outbrain Inc. Unveils Outbrain for Chat

Outbrain announced launch of "Outbrain for Chat," a service that enables any publisher to seamlessly launch Applications (or Content Bots) across the leading Messaging platforms in minutes. Outbrain's new offering combines the unique power of its personalization platform with access to a proprietary Editorial Chat Management System or "ECMS". The result is a unique interactive content experience that allows publishers to marry editorial programming with true content personalization. As messaging evolves from simple peer-to-peer real-time communication into a platform for a multitude of other services, Outbrain is paving the way through "conversational content" – combining personalized recommendations and editorial controls within chat applications for a smart, natural, and seamless communication flow. Outbrain's technology with chat bots is dynamic and learns over time, presenting users with the latest news and most interesting stories, based on an individual's Interest Graph. Users can view, save for later or read the articles within the messaging app, plus much more.

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