Bloomberg Anywhere Remote Login Bloomberg Terminal Demo Request


Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.


Financial Products

Enterprise Products


Customer Support

  • Americas

    +1 212 318 2000

  • Europe, Middle East, & Africa

    +44 20 7330 7500

  • Asia Pacific

    +65 6212 1000


Industry Products

Media Services

Follow Us

November 28, 2015 10:12 AM ET

Company Overview of The Advertising Research Foundation

Company Overview


United States

Founded in 1936

Key Executives for The Advertising Research Foundation

Chief Executive Officer and President
Chief Operating & Financial Officer
Age: 59
Senior Vice President of Member Value
Senior Vice President of Social Media
Age: 46
Executive Vice President of Global Quality Innovation
Compensation as of Fiscal Year 2015.

The Advertising Research Foundation Key Developments

The Advertising Research Foundation Names Andrew Appel to its Board of Directors

The Advertising Research Foundation has named Information Resources Inc.'s President and Chief Executive Officer Andrew Appel to its board of directors for a three-year term. Appel will support the board by assisting The ARF in keeping pace with industry advances, encouraging involvement from thought leaders among IRI’s core markets of consumer packaged goods (CPG) manufacturers and retailers, advising the organization on strategic developments in the industry and assisting the progress of its strategic plan, and bringing new ideas and solutions to The ARF’s forums, conferences, regional meetings and daily connections.

The Advertising Research Foundation Announces Executive Appointments

The Advertising Research Foundation announced that Thomas Higgins has joined as the COO/CFO reporting to Gayle Fuguitt, CEO and President, the ARF, and Christopher Bacon joins as EVP, Global Quality Innovation, reporting initially to Charles Kennedy, Chief Research and Innovation Officer, the ARF. Tom Higgins brings a wealth of experience to the ARF reflecting a career, which began at Ernst & Young and was followed by over 10 years in his own consultancy where he served a wide variety of clients across numerous industries. Prior to joining the ARF Chris Bacon led the global Consumer Insights team at the Gallo Winery, where he reshaped the function to focus on driving consumer and shopper insights and learning into the enterprise-wide decision-making process. Chris began his career at General Mills, taking on leadership roles of increasing responsibility across advertiser verticals at Pillsbury, Citibank, Pepsi, and Colgate-Palmolive.

Similar Private Companies By Industry

Company Name Region
Starwood Inc United States
Juventa Technologies Holdings, Inc. United States
Royalton LLC United States
More Core Construction Inc. United States
Wachovia Defeasance JPMC 1999-PLSI LLC United States

Recent Private Companies Transactions

No transactions available in the past 12 months.

Stock Quotes

Market data is delayed at least 15 minutes.

Company Lookup

Most Searched Private Companies

Company Name Geographic Region
Lawyers Committee for Civil Rights Under Law United States
NYC2012, Inc. United States
Bertelsmann AG Europe
Rush University United States
Citizens Budget Commission United States

Sponsored Financial Commentaries

Sponsored Links

Request Profile Update

Only a company representative may request an update for the company profile. Documentation will be required.

To contact The Advertising Research Foundation, please visit --. Company data is provided by Capital IQ. Please use this form to report any data issues.

Please enter your information in the following field(s):
Update Needed*

All data changes require verification from public sources. Please include the correct value or values and a source where we can verify.

Your requested update has been submitted

Our data partners will research the update request and update the information on this page if necessary. Research and follow-up could take several weeks. If you have questions, you can contact them at