Company Overview of Clif Bar & Company
Clif Bar & Company provides nutrition food supplements and beverages. It offers energy and protein bars, organic snacks, and sports drinks. Clif Bar & Company was formerly known as Clif Bar, Inc. and changed its name to Clif Bar & Company in 2005. The company was founded in 1986 and is headquartered in Emeryville, California.
1451 66th Street
Emeryville, CA 94608-1004
Founded in 1986
Key Executives for Clif Bar & Company
Founder, Owner and Co-Chief Visionary Officer
Owner and Co-Chief Visionary Officer
Brand Director of CLIF Kid
Compensation as of Fiscal Year 2014.
Clif Bar & Company Key Developments
Clif Bar & Company Announces Expansion Plans
Mar 12 15
Clif Bar & Company celebrated the groundbreaking of its first owned and operated bakery, the Clif Bar Baking Company, in Twin Falls, Idaho. With a focus on people and sustainability, the new 275,000-square-foot bakery will help the company meet growing demand for organic energy and nutrition bars. Construction on the bakery will begin in April, and the bakery plans to open in spring 2016. When fully operational, the bakery will create more than 200 jobs in the community. Making use of local materials and labor, the building's design reflects Clif Bar's deep commitment to sustaining its people and the planet. The bakery will utilize processes and packaging systems, natural light, LED lighting and a Cool Roof to maximize energy efficiency and reduce greenhouse gas emissions. Aiming to achieve the high possible LEED certification, the building will also capture heat that would have otherwise been wasted and use it to make CLIF Bars and CLIF Kid ZBars.
Clif Bar & Company Delivers Innovative Real Food Pouches for Athletes in Both Sweet and Savory Recipes
Feb 24 15
Clif Bar & Company introduced a new category in sports nutrition with CLIF Organic Energy Food. Inspired by the home recipes of Team CLIF Bar athletes, including ultra runner Scott Jurek, each pouch is made from real food ingredients in delicious sweet or savory flavors. Each recipe contains Certified USDA organic ingredients and is designed to capture the desire of athletes who want their sports nutrition to look and taste like the food they make at home. For example, the organic bananas in Banana Mango with Coconut provide both glucose and fructose for energy, while organic sunflower seed butter in Pizza Margherita delivers some fat and protein for longer-duration training and racing. CLIF Organic Energy Food sweet recipes are crafted for activities of one hour or more, while savory recipes also include small amounts of protein and fat beneficial for activities lasting two hours or longer. Team CLIF Bar athletes report that savory flavors help satisfy physiological cravings for electrolytes as well as emotional cravings for salty, comfort food and real food textures on-the-go.
Clif Bar & Company Launches itchen Crafted Bar in Canada Made with Organic Fruit, Nuts and Chocolate
May 13 14
Clif Bar & Company announced the launch of CLIF MOJO Fruit & Nut and CLIF MOJO Dark Chocolate in Canada. Thoughtfully made with at least 70% organic ingredients, CLIF MOJO Fruit & Nut and CLIF MOJO Dark Chocolate deliver a nutritious, convenient and gluten-free snack bar that supports today's on-the-go lifestyle. CLIF MOJO Fruit & Nut and CLIF MOJO Dark Chocolate are 200 calories or less, low glycemic and a good source of fibre. They come in three delicious flavours: Coconut Almond Peanut featuring rich and nutty organic peanuts and organic coconut. Dark Chocolate Almond Sea Salt featuring big chunks of organic dark chocolate and organic almonds. Dark Chocolate Cherry Almond featuring big chunks of organic dark chocolate and deep red organic cherries.
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