Bloomberg Anywhere Login

Bloomberg

Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.

Company

Financial Products

Enterprise Products

Media

Customer Support

  • Americas

    +1 212 318 2000

  • Europe, Middle East, & Africa

    +44 20 7330 7500

  • Asia Pacific

    +65 6212 1000

Communications

Industry Products

Media Services

Follow Us


August 29, 2015 10:22 PM ET

Media

Company Overview of Exponential Interactive Inc.

Company Overview

Exponential Interactive Inc. provides advertising intelligence and digital media solutions to brand advertisers in the United States and internationally. The company offers e-X Advertising Intelligence Platform, a contextualization engine that collates, aggregates, and organizes various daily user events occurring in its network of publishers and sites. It provides advertisers with insights into the nature of their audiences, as well as their interests and intentions, and where and how to reach them; the ability to reach those audiences at granular levels of targeting; and the ability to create and deliver creative executions in multiple screens. The company offers ad formats across display,...

2200 Powell Street

Suite 600

Emeryville, CA 94608

United States

Founded in 2001

671 Employees

Phone:

510-250-5500

Fax:

510-250-5700

Key Executives for Exponential Interactive Inc.

Founder, Chairman, Chief Executive Officer and President
Age: 50
Product Owner and Chief Software Architect
Vice President of Finance and Controller
Vice President of Global Operations
Managing Director of Canada
Compensation as of Fiscal Year 2015.

Exponential Interactive Inc. Key Developments

Exponential and XE.com Announce Two-Year Exclusive Partnership for Mobile Web, In-App Monetization

Exponential Interactive announced an expansion of their exclusive partnership with XE.com, enabling XE to monetize their in-app and mobile web inventory globally. Exponential's SDK (software development kit), offered through its mobile engagement division, Appsnack, has been implemented into XE Currency's iOS and Android properties. Since the September launch, XE Currency continued to illustrate unprecedented global success. Major traction was centered in the United Kingdom, Singapore, Australia, United States and Canada -- which saw 6.5 million, 4.4 million, 4.3 million, 3.3 million and 2 million unique visits respectively -- equating to over 25 million total visits. Using Exponential's platform, publishers gain transparency into how audiences are accessing their properties -- whether in-app or mobile web -- providing valuable insight to help manage and optimize traffic effectively during advertising campaigns. Prior to this two-year agreement, Exponential and XE.com have had a five-year exclusive partnership to optimize online display campaigns, which, by 2013, resulted in a 256% increase in revenue.

Exponential Interactive Inc. Appoints Tyler Greer as Head of Strategy, APAC

Exponential Interactive, has promoted its ANZ director of sales, AdoTube, Tyler Greer, to the position of head of strategy, APAC. In this new role, Greer will be responsible for helping to lead the company's sales strategy across the region and will implement a number of initiatives designed to better align integrated solutions across all of Exponential's engagement divisions - Appsnack, AdoTube, Firefly Video and Tribal Fusion. He will also continue to lead AdoTube, Exponential's global in-stream video advertising solution in ANZ, while overseeing the strategies for all display, video and mobile offers across APAC.

Exponential Interactive Inc. Presents at 4th Annual Digital Marketing for Financial Services Summit, Jun-10-2014 02:00 PM

Exponential Interactive Inc. Presents at 4th Annual Digital Marketing for Financial Services Summit, Jun-10-2014 02:00 PM. Venue: Hilton Toronto Hotel, 145 Richmond Street West, Toronto, ON M5H 2L2, Canada. Speakers: Carolyn Cramer, Managing Director of Canada.

Similar Private Companies By Industry

Company Name Region
Rmediaa Inc. United States
Direct Response Marketing, Inc. United States
Stevens/FKM United States
Gauger & Associates United States
San Jose Mercury News, Inc. United States

Recent Private Companies Transactions

Type
Date
Target
No transactions available in the past 12 months.
 

Stock Quotes

Market data is delayed at least 15 minutes.

Company Lookup

Most Searched Private Companies

Company Name Geographic Region
Lawyers Committee for Civil Rights Under Law United States
NYC2012, Inc. United States
Bertelsmann AG Europe
Rush University United States
Greater Houston Partnership United States

Sponsored Financial Commentaries

Sponsored Links

Report Data Issue

To contact Exponential Interactive Inc., please visit www.exponential.com. Company data is provided by Capital IQ. Please use this form to report any data issues.

Please enter your information in the following field(s):
Update Needed*

All data changes require verification from public sources. Please include the correct value or values and a source where we can verify.

Your requested update has been submitted

Our data partners will research the update request and update the information on this page if necessary. Research and follow-up could take several weeks. If you have questions, you can contact them at bwwebmaster@businessweek.com.