October 22, 2016 3:21 PM ET


Company Overview of Exponential Interactive Inc.

Company Overview

Exponential Interactive Inc. provides advertising intelligence and digital media solutions to brand advertisers in the United States and internationally. The company offers e-X Advertising Intelligence Platform, a contextualization engine that collates, aggregates, and organizes various daily user events occurring in its network of publishers and sites. It provides advertisers with insights into the nature of their audiences, as well as their interests and intentions, and where and how to reach them; the ability to reach those audiences at granular levels of targeting; and the ability to create and deliver creative executions in multiple screens. The company offers ad formats across display,...

2200 Powell Street

Suite 600

Emeryville, CA 94608

United States

Founded in 2001

671 Employees





Key Executives for Exponential Interactive Inc.

Founder, Chairman, Chief Executive Officer and President
Age: 51
Product Owner and Chief Software Architect
Vice President of Finance and Controller
Vice President of Global Operations
Managing Director of Canada
Compensation as of Fiscal Year 2016.

Exponential Interactive Inc. Key Developments

Exponential Interactive Appoints Danielle Cravatt as US Head of Sales

Exponential Interactive has appointed Danielle Cravatt to US Head of Sales. In her new role, Cravatt will be responsible for building and growing US revenue across the company’s five major regional markets: Southwest, Northwest, Southeast, Northeast and Central. Prior to her appointment, Danielle served as Exponential’s VP of Sales for the Southwest region. Cravatt has over 15 years of previous experience, including leadership positions at Specific Media and KABC. She is based in Exponential’s Los Angeles office.

Exponential Interactive Names Ittai Shiu as VP Creative Strategy

Exponential Interactive has appointed Ittai Shiu to the position of Vice President Creative Strategy, a new role. Shiu, previously General Manager, Video, is tasked to handle the go-to-market initiatives of its brand engagement products. He is based in Exponential's Emeryville, CA office. Prior to his new role, Ittai served as Exponential's General Manager, Video, where he was responsible for the overarching growth and business operations of the company's video products.

Exponential Interactive Appoints Jessica Batt to the Position of Global Marketing Director

Exponential Interactive has appointed Jessica Batt to the position of Global Marketing Director. Jessica, previously Marketing Director APAC, joins the Global Leadership Team to work with the company’s country managers across its 22 locations around the globe. In her new role, Jessica will be responsible for developing and overseeing the trade and event marketing strategy and initiatives for Exponential across the Americas, APAC and EMENA. She will take responsibility for driving market awareness of Exponential’s proposition and position as a high- performing brand engagement and brand performance digital advertising company. A strategic marketing professional with over 15 years’ experience both in Australia and the UK, Jessica most recently worked with Adconion as Marketing Manager; and Pacific Magazines as Trade Marketing Manager. She will be based in Exponential’s Melbourne office.

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