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April 27, 2015 12:56 AM ET

Internet Software and Services

Company Overview of Revionics, Inc.

Company Overview

Revionics, Inc. provides Software-as-a-Service-based merchandise optimization solutions that enable retailers to execute shopper-centric price, promotion, markdown, assortment, and space allocation decisions. It offers merchandise optimization solutions, including shopper-centric assortment, micro and macro space allocation, pricing, promotion, and markdown solutions; life cycle price optimization solutions, such as price, promotion, and markdown optimization solutions; advanced analytic solutions, including store cluster analysis, key value item analysis, market basket analysis, and workbench solutions; assortment and space optimization, social commerce, and performance intelligence solutio...

5000 Plaza on the Lake

Austin, TX 78746

United States

Founded in 2002



Key Executives for Revionics, Inc.

Chairman of The Board, Chief Executive Officer and President
Age: 54
Founder, Executive Vice President of Corporate Development & Strategy and Director
Chief Financial Officer
Chief Operating Officer
Senior Vice President and General Counsel
Compensation as of Fiscal Year 2014.

Revionics, Inc. Key Developments

REMA 1000 Selects Revionics Price and Promotion Optimization

Revionics, Inc. announced that they have entered into a multi-year agreement for Revionics® Price Optimization and Revionics® Promotion Optimization with REMA 1000, a leading Scandinavian multinational supermarket chain. The solutions will be leveraged in all product categories across all of their retail stores. After an in-depth industry search, REMA 1000 chose Revionics’ life cycle pricing solutions due to the solutions’ proven ability to help retailers make data-driven pricing and promotion decisions at the speed, scale and frequency necessary to capitalize on today’s ever-changing marketplace conditions. Three trends have elevated the importance of life cycle pricing precision – value oriented shoppers, easy access to information and the expanded range of competitors and channels they can shop. Leveraging advanced science and predictive analytics, REMA 1000 will be able to strategically manage pricing and consistently align it with their brand image, offer promotions that are compelling and profitable and more accurately forecast and measure key financial metrics. REMA 1000 prides itself on selling high quality products at the lowest price in the market. Revionics was selected for their ability to be both consumer and competitive responsive with a quick turnaround. This gives the security of always having the lowest price in the market. Systematically execute competitive positions and desired price image; Align price strategy with category and financial objectives; Price at a level that exploits local shopper behavior; Execute relevant and profitable promotions; Rapidly fine tune strategies as market conditions change; Measure pricing and promotion effectiveness.

Revionics, Inc. and Strategix Enterprise Technology Gmbh Sign Partnership Agreement

Revionics, Inc. and Strategix announced a new partnership. The partnership combines Revionics’ Price and Promotion Optimization solutions with the deep retail market domain knowledge and deployment skills of Strategix. This unique offering enables retailers to rapidly implement solutions that strategically and profitably respond to the competitive challenges and omnichannel shopper behaviors existing in their specific retail channels and markets. Revionics End-to-End Merchandise Optimization solutions leverage advanced science and predictive analytics to enable retailers to collaboratively create and execute shopper satisfying prices and promotions at the speed and scale required to compete. Under the agreement, Strategix will be supporting Revionics’ sales and implementation efforts for all the German-speaking countries, Central Europe and Russia. Revionics’ customers typically see a 2%-5% increase in gross margin, a 2%-7% increase in sales and on average a $10 return on every dollar invested. A combination of data, business rules, pricing science and retail strategies are the basic components that drive the proprietary price and promotion management and optimization solutions offered by Revionics. These optimization components take the emotion out of decisions by working together in a data and process-driven framework to give retailers the innovative tools they need to solve the complex challenges posed by the data deluge, the empowered consumer and hyper-competition.

Revionics, Inc. Presents at JMP Securities Technology Conference, Mar-03-2015 10:30 AM

Revionics, Inc. Presents at JMP Securities Technology Conference, Mar-03-2015 10:30 AM. Venue: Ritz-Carlton Hotel, 600 Stockton Street, San Francisco, CA 94108, United States. Speakers: Marcus H. Hafner, Chairman of The Board, Chief Executive Officer and President.

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