January 30, 2015 10:51 AM ET

Hotels, Restaurants and Leisure

Company Overview of The Johnny Rockets Group, Inc.

Company Overview

The Johnny Rockets Group, Inc., doing business as Johnny Rockets, owns and operates a chain of restaurants in the United States and internationally. Its restaurant serve shakes and floats, hamburgers, melts, cheese steaks, chicken, sandwiches and hot dogs, salads, starters, kid’s meals, desserts, and beverages. The company operates restaurants in malls, strip centers, street fronts, airports, aquariums, casinos, amusement parks, military bases, cruise ships, sports arenas, and seaports. It also offers franchise services. The company was founded in 1986 and is based in Aliso Viejo, California. The Johnny Rockets Group, Inc. operates as a subsidiary of Friendly's Ice Cream, LLC.

20 Enterprise

Suite 300

Aliso Viejo, CA 92656

United States

Founded in 1986

Phone:

949-643-6100

Fax:

866-209-9523

Key Executives for The Johnny Rockets Group, Inc.

Chief Executive Officer and President
Age: 51
Chief Financial Officer
Senior Vice President of Operations
President of Johnny Rockets International
Senior Vice President of Development
Age: 60
Compensation as of Fiscal Year 2014.

The Johnny Rockets Group, Inc. Key Developments

Global burger chains seek PE appetiser before India push

Global burger chains Carl Karcher Enterprises, Inc., The Wendy's Company (NasdaqGS:WEN), International Dairy Queen, Inc. and The Johnny Rockets Group, Inc. are seeking to raise funds from private equity players to launch or expand their India business.

Johnny Rockets Entry into Singapore Through New Franchise Partners

The Johnny Rockets Group, Inc. announced that the company is partnering with new franchise partners husband and wife entrepreneurs Nafees Khundker and Sohana Rouf Chowdhury, to bring Johnny Rockets' menu of All-American fare and entertaining atmosphere to their home country of Singapore. After recognizing the demand for the concept in Singapore and visiting the restaurant in the U.S., Khundker and Chowdhury chose the brand due to its focus on high-quality dishes, guest service and entertaining atmosphere, all of which showed great promise for this dynamic market. Johnny Rockets' signature American menu, including made-to-order hamburgers, American fries, hand-spun shakes and sandwiches, is an ideal fit to lead the growth of this category in the market. In addition to its classic menu, Johnny Rockets provides casual fun and a unique dining experience, including dancing servers, twirling straws and timeless American music.

Johnny Rockets Names Joel Bulger as Chief Marketing Office

Johnny Rockets announced the appointment of Joel Bulger as Chief Marketing Officer. With more than 20 years of relevant experience in the restaurant industry, Bulger brings extensive marketing and brand development expertise to the role. His executive leadership will be instrumental in growing and protecting the all-American restaurant brand. Prior to joining the company, Bulger held leadership positions with restaurant brands that include Church's Chicken, Olive Garden, LongHorn Steakhouse and Wendy's International, as well as leading national promotions for Coca-Cola. Reporting directly to the Chief Executive Officer John Fuller, Bulger will lead the existing team of marketing executives in the areas of local restaurant marketing and corporate communications. He is responsible for driving the overall Johnny Rockets marketing strategy that will build brand positioning through field marketing, public relations, guest services, agency management, new menu item launches and social media, both domestically and internationally.

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