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November 29, 2015 7:45 AM ET

Technology Hardware, Storage and Peripherals

Company Overview of Tobii AB (publ)

Company Overview

Tobii AB (publ) engages in the development and sale of eye-tracking technology and solutions worldwide. It operates through Tobii Dynavox, Tobii Pro, and Tobii Tech segments. The Tobii Dynavox segment offers augmentative and alternative communication solutions, such as speech generation, touch-based devices, eye-tracking devices, and special education software that help people with mobility or communication challenges caused by spinal cord injury, ALS, or cerebral palsy to communicate and access computers. The Tobii Pro segment provides eye-tracking hardware, analytics software, and screen-based and wearable eye tracking products, as well as market research services for market and academic r...

Karlsrovägen 2D

Danderyd,  182 53


Founded in 2001

585 Employees


46 86 63 69 90


46 8 30 14 00

Key Executives for Tobii AB (publ)

Co-Founder, Chief Executive Officer and President
Age: 41
Total Annual Compensation: $3.0M
Co-Founder, Deputy Chief Executive Officer, Chief Technology Officer and Director
Age: 38
Total Annual Compensation: $1.9M
Compensation as of Fiscal Year 2014.

Tobii AB (publ) Key Developments

Tobii Pro Extends its Line of Wearable Technology with a New Version of Tobii Pro Glasses 2

Tobii Pro extends its line of wearable technology with a new version of Tobii Pro Glasses 2. With a frame rate of 100 Hz (images per second), this eye tracker will enable researchers to collect more detailed data for in-depth analysis and real-world insights. Eye tracking is a powerful and rapidly-growing research method for understanding human behavior. Wearable solutions, where peoples’ eye movements are registered by a pair of eye-tracking glasses, have revolutionized and helped broaden insights with this methodology into a wider range of research fields. Tobii Pro Glasses 2 is ideal for everything from in-store shopper and communication studies, to ethnographic and human performance research. Instead of observing people in artificial lab environments, researchers can study how participants perform tasks in public places, at work or in their homes. This research tool shows exactly what a person is looking at in real time, while they move around freely in any environment. Tobii Pro now doubles the frame rate of Tobii Pro Glasses 2, the world’s smallest, most natural and easy-to-use eye-tracking glasses, by introducing a new 100 Hz version. This new product provides a premium solution for research with more intense requirements when it comes to data granularity and time-based measurements. It gives scientists the unique ability to analyze and accurately report how eye-movement profiles, such as fixations and saccades, vary across different tasks, while capturing the most natural viewing behavior, easily and efficiently. The higher frame rate will be beneficial for a wide range of applications, like measuring cognitive load in driving research, operator assessment, research into visual attention of athletes or reading in natural settings.

Tobii AB Receives Order for Eye-Tracking Platforms from Micro-Star International Co. Ltd

Tobii AB has received the first purchase order from Micro-Star International Co. Ltd. (MSI) for its eye-tracking platform Tobii IS3. The platforms are to be used in premium gaming notebooks from MSI. Deliveries are planned to begin at the turn of 2015/2016. The order that was retained by business unit Tobii Tech has no significant impact on net sales of the Tobii Group. A letter of intent between MSI and Tobii was disclosed in June of this year. Since then the companies have collaborated on technology integration and marketing to encourage game developers to integrate support for eye tracking in their games.

Tobii AB (Publ) Reports Group Earnings Results for the Third Quarter and Nine Months Ended September 2015

Tobii AB (publ) reported group earnings results for the third quarter and nine months ended September 2015. For the quarter, the group reported sales totaled SEK 228 million compared to SEK 168 million for the same period last year. The Group’s operating loss amounted to SEK 8 million compared to SEK 21 million for the same period last year. The combined operating profit for Tobii Dynavox and Tobii Pro totaled SEK 28 million compared to SEK 3 million for the same period last year, while the Group’s operating result was negatively impacted by SEK 37 million compared to SEK 24 million for the same period last year for investments in Tobii Tech. Loss per share was SEK 0.09 compared to SEK 0.18 for the same period last year, For the period, the group reported the Group’s sales totaled SEK 680 million compared to SEK 414 million for the same period last year. The Group’s operating loss amounted to SEK 33 million compared to SEK 56 million for the same period last year. The combined operating profit for Tobii Dynavox and Tobii Pro totaled SEK 85 million compared to SEK 22 million for the same period last year, while the Group’s operating result was negatively impacted by SEK 117 million compared to SEK 77 million for the same period last year, for investments in Tobii Tech. Loss per share was SEK 0.22 compared to SEK 0.72 for the same period last year.

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