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December 01, 2015 7:44 PM ET

Household Durables

Company Overview of Ariens Company Inc.

Company Overview

Ariens Company Inc. manufactures outdoor power equipment for consumer and professional use worldwide. It offers lawn and garden products for residential consumers; commercial equipment for the landscape management, facilities maintenance, and sports field sectors; snow removal products, including two-stage electric models, track models, and hydro models, as well as single-stage snow throwers and snow brushes; residential mowing equipment that includes zero turn mowers, as well as lawn tractors and walk behind mowers; commercial mowing equipment that include zero turn mowers, stand-on mowers, walk behind lawn mowers, finishing and specialty mowers, sports turf maintenance equipment, debris ha...

655 West Ryan Street

Brillion, WI 54110

United States

Founded in 1933





Key Executives for Ariens Company Inc.

Chief Executive Officer and President
Age: 56
Chief Financial Officer and Executive Vice President
Senior Vice President of Operations
President of Ariens Wholegoods
President of Global Aftermarket Parts
Compensation as of Fiscal Year 2015.

Ariens Company Inc. Key Developments

Ariens Co. to Spend $9 Million to Upgrade and Expand Product Development Center

Ariens Co. announced it is spending $9 million to upgrade and expand the company's product development center. Work on the 45,000-square-foot facility will be done in three phases and is expected to be completed by the fall of 2018. The plant will consist of a new engineering and technical center; industrial design studio; model shop and prototyping lab; and a complete validation and testing center. It will become the company's hub for research and product development, testing and product validation of outdoor power equipment, including snow throwers and mowing equipment for both consumer and professional use under the Ariens and Gravely brands. The company also will enhance its in-field product testing programs with the addition of a dedicated test and development site located in Sebring, Fla. The new facility, along with current field testing capabilities in Wisconsin, will allow technicians to validate new ideas and concepts in an outdoor setting prior to launch. Although no additional jobs will be added as a direct result of the expansion, the need for the new center is due, in part, to consistent growth in the area of product development, engineering, testing and industrial design.

Polaris and Ariens Company Sign Strategic Partnership

Polaris Industries, Inc. signed a strategic partnership with Ariens Company. The company stated that both companies will benefit from this arrangement and foster innovation through shared technology and R&D investments. Also, under the partnership, Ariens will be supplied with a highly differentiated work vehicle branded Gravely, with different performance and styling characteristics to meet the requirements of Gravely's work-focused end users. Further, with both companies investing in research and development of new technology, the partnership will permit them to leverage information, technology and R&D investments and finally, allow both access to expanded dealer channels to create new sales opportunities for select dealerships in both networks.

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