December 07, 2016 8:16 PM ET

Internet Software and Services

Company Overview of BrightRoll Inc.

Company Overview

BrightRoll Inc. develops and provides software that automates and improves digital advertising globally. The company offers programmatic buying and selling tools for various ad formats and devices. Its products include The BrightRoll DSP, a demand side platform that makes programmatic buying possible for advertisers, agencies, ad networks, and ATDS; and The BrightRoll Exchange that connects buyers and sellers to a digital advertising marketplace to buy or sell video, display, and native inventory. The company’s solutions enable advertisers, publishers, and partners to grow their business and connect with consumers on Web, mobile, and television. BrightRoll Inc. was formerly known as PostRoll...

343 Sansome Street

Suite 600

San Francisco, CA 94104

United States

Founded in 2006

Phone:

415-677-9222

Fax:

415-677-0895

Key Executives for BrightRoll Inc.

Co-Founder and Chief Executive Officer
Vice President, Corporate Secretary and General Counsel
Senior Vice President of Media
Senior Vice President and General Manager of Marketplace
Age: 43
Senior Vice President of Marketing Operations
Compensation as of Fiscal Year 2016.

BrightRoll Inc. Key Developments

BrightRoll Expands Technology Infrastructure to Drive Programmatic Video Growth in Asia Pacific

BrightRoll announced the international expansion of its technology infrastructure into Hong Kong with Equinix. This move highlights the growth of digital advertising in the Asia Pacific region (APAC) and increasing demand for BrightRoll’s programmatic video advertising solutions across the region. With expansion into Equinix’s Hong Kong data center facilities, advertisers can access the BrightRoll Marketplace in APAC and connect to thousands of publishers in the region, including Yahoo owned and operated (O&O) inventory.

Similar Private Companies By Industry

Company Name Region
"Atlantic Tele-Satellite, Inc. United States
.Club Domains LLC United States
.Comdaq Corporation United States
@Court United States
0 Food Waste LLC United States

Recent Private Companies Transactions

Type
Date
Target
No transactions available in the past 12 months.
 

The information and data displayed in this profile are created and managed by S&P Global Market Intelligence, a division of S&P Global. Bloomberg.com does not create or control the content. For inquiries, please contact S&P Global Market Intelligence directly by clicking here.

Stock Quotes

Market data is delayed at least 15 minutes.

Company Lookup

Most Searched Private Companies

Company Name Geographic Region
Lawyers Committee for Civil Rights Under Law United States
NYC2012, Inc. United States
Bertelsmann AG Europe
Rush University United States
The Advertising Council, Inc. United States

Sponsored Financial Commentaries

Sponsored Links

Request Profile Update

Only a company representative may request an update for the company profile. Documentation will be required.

To contact BrightRoll Inc., please visit www.brightroll.com. Company data is provided by S&P Global Market Intelligence. Please use this form to report any data issues.

Please enter your information in the following field(s):
Update Needed*

All data changes require verification from public sources. Please include the correct value or values and a source where we can verify.

Your requested update has been submitted

Our data partners will research the update request and update the information on this page if necessary. Research and follow-up could take several weeks. If you have questions, you can contact them at bwwebmaster@businessweek.com.