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April 26, 2015 6:34 AM ET


Company Overview of Playboy Enterprises, Inc.

Company Overview

Playboy Enterprises, Inc. operates as a media and lifestyle company that markets brands through media properties and licensing initiatives. The company publishes Playboy magazines in the United States and internationally; operates, a lifestyle and entertainment site for men; and develops content for distribution via television networks, Websites, mobile platforms, and radio. It also offers vintage Playboy cardigans, hand-made eyewear products, skateboards, street wear, garments for fall/winter, fragrances, intimate apparel, street wear for female audience, and apparel and accessory items reflective of brand iconography, as well as spring/summer collections, which include hooded l...

9346 Civic Center Drive

Suite 200

Beverly Hills, CA 90210

United States

Founded in 1953





Key Executives for Playboy Enterprises, Inc.

Chairman and Chief Executive Officer
Age: 58
Founder, Editor-In-Chief and Chief Creative Officer
Age: 88
Chief Financial Officer and Executive Vice President
Age: 47
Chief Operating Officer and President of Playboy Media
Chief Revenue Officer and President of Global Licensing
Compensation as of Fiscal Year 2014.

Playboy Enterprises, Inc. Key Developments

Starr Indemnity Sues Playboy Enterprises Inc. over Employee Settlement

Starr Indemnity filed a lawsuit seeking a declaratory judgment that it has no obligation under its employment insurance policy with Playboy Enterprises to pay a settlement between Playboy and a former employee. Starr Indemnity & Liability Co. on March 14, 2014 filed a lawsuit seeking a declaratory judgment that it has no obligation under its employment insurance policy with Playboy Enterprises Inc. to pay a settlement between Playboy and a former employee. Alternatively, Starr seeks a judgment that the settlement comprises covered and uncovered loss and is therefore subject to allocation under the policy. Playboy had employment practices liability coverage for the period March 18, 2011, through March 4, 2012, through Starr Indemnity with a policy limit of $5 million and a $500,000 per-claim retention. Among other things, the policy states that Playboy should not assume liability, incur any defense costs or enter into a settlement without Starr Indemnity's prior written consent. The policy does not cover losses in connection with a claim related to any deliberate criminal or fraudulent act by Playboy. The policy also provides for Playboy and Starr to use their best efforts to determine a fair and appropriate allocation in the event Playboy incurs a loss that is both covered and not covered. Catherine Zulfer sued Playboy on September 25, 2012, claiming wrongful termination, age discrimination and violation of whistleblower protection, among other charges. A jury awarded Zulfer $6 million in damages after a five-day trial. Starr Indemnity in the court filing claims that it is apparent based on the jury's own statements that at least some portion of the total damages awarded included punitive damages. It claims it tried to work with Playboy's defense counsel regarding a fair allocation of the verdict, but Playboy refused to engage in such a discussion. Playboy then settled with Zulfer on March 7, 2014 without seeking or obtaining Starr Indemnity's consent to do so.

VuQo, Playboy Enterprises Expand Licensing Deal for Playboy Spirits

VuQo has expanded its licensing agreement with Playboy Enterprises by adding super-premium line of spirits, including vodka, tequila and gin, to its global distribution portfolio. In April 2013, VuQo had signed a licensing agreement with Playboy Enterprises to develop and distribute the super premium Playboy Vodka in Asia. The new deal will allow VuQo to distribute Playboy Vodka and Playboy Tequila in 2013, while Playboy Gin in 2014 throughout the world.

VuQo Inc. Announces Global Licensing Agreement with Playboy Enterprises, Inc

VuQo Inc. announced that they have recently expanded their agreement with Playboy Enterprises, Inc. for Playboy Spirits. announced that they have recently expanded their agreement with Playboy Enterprises, Inc. for Playboy Spirits. Earlier 2013, year, VuQo Inc. signed a licensing agreement with Playboy Enterprises to produce and distribute Playboy Vodka in Asia Pacific. The new deal now a super-premium line of spirits that includes vodka, tequila, and gin; which will all be available globally. Playboy Vodka and Playboy Tequila are set to be launched later in 2013, while Playboy Gin will be available worldwide next year.

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