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September 03, 2015 8:51 PM ET

Technology Hardware, Storage and Peripherals

Company Overview of Micromax Informatics Limited

Company Overview

Micromax Informatics Limited, a consumer electronics company, provides handsets. Its product portfolio includes dual-SIM phones, 3G Android smartphones, tablets, LED and HD LED televisions, android smart televisions, and data cards. The company sells its products through retail outlets in India. It also has sales presence in the Russian Federation and SAARC markets. Micromax Informatics Limited has a strategic collaboration with Intel Corp. The company was founded in 1991 and is headquartered in Gurgaon, India.

Micromax House


Gurgaon,  122015


Founded in 1991

273 Employees


91 12 4481 1000


91 12 4481 1099

Key Executives for Micromax Informatics Limited

Co-Founder, Chief Executive Officer and Executive Director
Age: 39
Chief Executive Officer
Age: 51
Co-Founder, Business Director, Executive Director and Member of Shareholders/Investors Grievance Committee
Age: 40
Co Founder, Director and Member of Audit Committee
Age: 40
Chief Financial Officer and Company Secretary
Age: 54
Compensation as of Fiscal Year 2015.

Micromax Informatics Limited Key Developments

Micromax Appoints Gaurav Kackar as Head of Brand Marketing for Micromax Informatics

Micromax has appointed Gaurav Kackar as head of brand marketing for Micromax Informatics. He will be responsible for pan-India brand development, management and marketing communications for the company's Online and Offline platforms. He brings with him 14 years of experience in working on different brands and various facets of brand management. Prior to the company, Kackar was associate director - brand at MTS (Sistema Shyam Teleservices Ltd) and had served as the key resource to accentuate the successful journey of the brand creating various award winning campaigns, brand assets and consumer engagement platforms in the last 6 years.

Micromax Informatics Ltd to Set Up Phone Making Unit in Telangana

Micromax Informatics Ltd. will invest INR 800 million to set up a mobile phone manufacturing facility in Rangareddy district of Telangana. The Telangana government issued approval for the facility to Micromax co-founder Rajesh Agarwal in Hyderabad. The unit will provide employment to 1,250 people. Micromax's Telangana facility will come up at the electronic manufacturing cluster in Maheswaram in Rangareddy district near Hyderabad.

Micromax Reportedly In Talks To Sell One Fourth Stake To Alibaba For About $700 Million; Softbank May Join The Deal

Micromax Informatics Limited is reportedly on the verge of signing an agreement to sell a fourth of itself to Alibaba Group Holding Limited (NYSE:BABA) for about $700 million. The deal involves the sale of a stake of 20-26% to Alibaba Group Holding. An announcement is expected shortly. The legal documentation is getting finalised and may be wrapped up in a fortnight. One of the persons said the deal may value Micromax at as high as $5 billion. The deal may also see the participation of SoftBank Corp. (TSE:9984), which has a 32% stake in Alibaba. Citigroup is advising Alibaba and SoftBank while Micromax is being advised by Goldman Sachs. Alibaba, SoftBank and Micromax declined to comment on what they termed market speculation.

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