February 19, 2017 10:23 AM ET

Personal Products

Company Overview of The Gillette Company, Inc.

Company Overview

The Gillette Company, Inc. manufactures and sells shaving products for men. It offers razors and blades, disposable razors, and replacement blades; and pre and post shave products, such as shaving creams, gels, and foams, as well as skin care and aftershave products. The company also provides deodorants and antiperspirants, and body washes. It sells its products online. The company was founded in 1901 and is based in Boston, Massachusetts. The Gillette Company, Inc. operates as a subsidiary of The Procter & Gamble Company.

1 Gillette Park

Boston, MA 02127-1096

United States

Founded in 1901

28,700 Employees





Key Executives for The Gillette Company, Inc.

Age: 51
Chief Financial Officer and Senior Vice President - Finance
Age: 69
Vice President, President - Commercial Operations - North America and Group President of Global Business Management- Duracell and Braun
Age: 62
Vice President, President of Global Value Chain and President - Global Business Management - Personal Care
Age: 57
Senior Vice President and General Counsel
Age: 67
Compensation as of Fiscal Year 2016.

The Gillette Company, Inc. Key Developments

Gillette Upgrades MACH3 Razor

Gillette announced upgrades to its original MACH3 razor in North America beginning this month. These changes mark the first product upgrade to the original MACH3 razor in almost a decade. This series of enhancements will initially include an advanced, proprietary blade technology, which allows the blades to cut through hair with greater ease, helping to provide a more comfortable shave. Subsequent upgrades will focus on the razor’s structure to further enhance the consumer experience.

Energizer Sues Procter & Gamble over Breach of Contract and Trademark Infringement

Energizer Brands LLC has filed suit against Procter & Gamble Co. for breach of contract and trademark infringement over the use of a pink bunny on its packaging. The suit, filed in U.S. District Court for the Eastern District of Missouri, also names the Gillette Co. and Duracell U.S. Operations Inc. as defendants. Energizer claims that Duracell is infringing on the iconic Energizer Bunny trademark by using a pink toy bunny on its packaging. In the suit, Energizer claims that Duracell has no trademark rights for the Duracell Bunny in the United States and that Duracell is violating an agreement between the two companies regarding the use of their respective pink bunnies. Energizer and Duracell entered into an agreement in 1992 that limited Duracell's use of the Duracell Bunny in the U.S. During the second half of 2015, Duracell batteries featuring the bunny image were being sold at brick-and-mortar retail locations including the Menards in Ballwin, as well as at various U.S.-based online retailers, according to the suit.

Gillette Launches New Fusion ProShield with Lubrication Before and After the Blades to Shield against Irritation

Gillette has made its best cartridge even better with a product scheduled to reach North American store shelves in late December with more global availability in January. The new Gillette Fusion® ProShield™ with lubrication before and after the blades shields against irritation during every shave – no matter how many shave strokes he takes. Guys have many grooming habits that they use to look their best. But guys are often in auto-pilot mode when doing these things and other typical activities throughout the day. Some auto-pilot behaviors for guys may include puffing up their chest when feeling provoked, stroking their facial hair when thinking, sucking in their gut when seeing an attractive person and taking a surprising number of strokes every time they shave. When it comes to shaving on auto-pilot, guys often re-stroke over the same area without knowing it, wiping away the shave gel and continuing the shave without the needed protection. However, shaving over the same spot without lubrication can cause skin irritation, redness and bumps that keep guys from looking and feeling their best. That’s why Gillette developed Fusion ProShield, engineered to proactively shield against irritation, with a new ProShield Lubrication Bar before the blades in addition to the Lubrastrip after the blades, while still delivering incredible closeness. New Product Features: New ProShield Lubrication Bar before the blades, in addition to the Lubrastrip after the blades, shields from irritation. With all of the Great Features of Gillette’s Most Advanced ProGlide Blade Cartridges: thinnest, finest blade edges with less tug and pull; Gillette’s most advanced blade coating; Blade Stability Bar maintains optimal blade spacing for exceptional comfort; MicroComb to help guide stubble to the blades; Precision Trimmer for accurate edging. On its FlexBall Technology Handle: FlexBall handle with innovative pivot to respond to facial contours for maximum contact. Two Varieties Available are Standard (Yellow) and Chill with Cooling Technology (Blue). And, ProShield blade cartridges fit on all Fusion and ProGlide handles. Limited edition pre-orders of the Gillette Fusion ProShield will be available for purchase at www.gillette.com and at food, drug and mass merchandise stores throughout the United States starting on December 21, 2015. Gillette Fusion ProShield razors will be available for mass purchase through Gillette Shave Club and other retail stores starting in late January 2016 for a suggested retail price of $9.49 for the Standard and Chill varieties. Four pack replacement cartridges will also be available in Standard and Chill for a suggested retail price of $22.49.

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