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February 08, 2016 4:02 AM ET


Company Overview of Sparks Marketing Group Inc.

Company Overview

Sparks Marketing Group Inc. operates as a brand experience agency. It focuses on strategy, creativity, production, management, digital, and measurement aspects for exhibits, events, activations, brand environments, retail experiences, and digital engagements. Sparks Marketing Group Inc. was formerly known as Marlton Technologies, Inc. and changed its name to Sparks Marketing Group Inc. in December 2006. The company was incorporated in 2006 and is headquartered in Philadelphia, Pennsylvania.

2828 Charter Road

Philadelphia, PA 19154

United States

Founded in 2006





Key Executives for Sparks Marketing Group Inc.

Chief Executive Officer
Age: 52
Chief Financial Officer
Age: 61
President of Sparks Retail
Compensation as of Fiscal Year 2015.

Sparks Marketing Group Inc. Key Developments

Sparks Appoints Dax Callner as New SVP to Lead Strategy and Insights Division

Sparks announced the hiring of Dax Callner to lead the expansion of its Strategy and Insights division. Callner, most recently of Crux and Momentum Worldwide, joins Sparks with 15 years of experience developing strategic marketing programs for some of the brands, including American Express, GE, HP, P&G, Intel, Kraft, Microsoft, and Pitney Bowes. As senior vice president of strategy, Callner will oversee all strategic client initiatives for Sparks. Callner's hire comes just six months after the addition of David Lentz, senior vice president of creative strategy, and continues the company's focus on expanding its senior leadership and category expertise across a wide spectrum of capabilities.

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