October 25, 2016 6:42 AM ET

Semiconductors and Semiconductor Equipment

Company Overview of FuZhou Rockchip Electronics Co., Ltd.

Company Overview

FuZhou Rockchip Electronics Co., Ltd. operates as an integrated circuit design company. It provides chip solutions for cellphones, tablet computers, phablets, TV boxes, on-board navigation, IoT, and multi-media audio. FuZhou Rockchip Electronics Co., Ltd. has a strategic partnership with ChipSPARK and ADVAN. The company was founded in 2001 and is based in Fuzhou, China. It has research and development centers in Shanghai, Beijing, and Shenzhen.

Building No. 18, A District

Fuzhou Software Park

89 SOft Avenue, Tongpan Road

Gulou District

Fuzhou,  350003


Founded in 2001


86 5 91 8399 1906


86 5 91 8395 1833

Key Executives for FuZhou Rockchip Electronics Co., Ltd.

Vice President
Marketing Director
Compensation as of Fiscal Year 2016.

FuZhou Rockchip Electronics Co., Ltd. Key Developments

Rockchip Licenses CEVA-XM4 Imaging and Vision DSP

CEVA Inc. has announced that Rockchip has licensed the CEVA-XM4 imaging and vision DSP to enhance the imaging and computer vision capabilities of its system-on-chip product lines targeting smartphones, ADAS, drones, robotics and other smart camera devices. Rockchip has previously licensed multiple generations of CEVA DSPs and connectivity IPs, including RivieraWaves Bluetooth and Wi-Fi products. CEVA's latest generation imaging and vision DSP, the CEVA-XM4, addresses the extreme processing requirements of the most sophisticated computational photography and computer vision applications such as video analytics, augmented reality and advanced driver assistance systems (ADAS). By offloading these performance-intensive tasks from the CPUs and GPUs, the highly-efficient DSP dramatically reduces the power consumption of the overall system, while providing complete flexibility. The platform includes a vector processor developed specifically to deal with the complexities of such applications and an extensive Application Development Kit (ADK) to enable easy development environment. The CEVA ADK includes an Android Multimedia Framework (AMF) that streamlines software development and integration effort, a set of advanced software development tools and a range of software products and libraries optimized for the DSP. For embedded systems targeting deep learning, the CEVA Deep Neural Network (CDNN2) real-time neural network software framework streamlines machine learning deployment at a fraction of the power consumption of the leading GPU-based systems.

Rockchip Launches Lowest Power WiFi

Rockchip has announced at COMPUTEX Taipei that it has launched the world lowest power WiFi technology RKi6000 jointly developed with a third party. This technology makes WiFi power consumption equal to that of BT4.0 LE (Low Energy). The receiving power consumption is around 20mA during use, which is 85% lower than WiFi devices for the Internet of Things (IoT), setting abenchmark power consumption level that should renew the standard for WiFi power consumption in IoT smart hardware globally. The power of RKi6000 is comparable with that of Bluetooth4.0 LE and it is possible to use WiFi with coin cell batteries in IoT. The size of products can be greatly reduced and the WiFi technology can be used in more and more applications with limited sizes and currents. As a key connectivity technology of IoT smart hardware, WiFi technology receives a lot of attention from semiconductor companies. When compared with BT/ZIGBEE standard, WiFi is accepted as the most convenient, however the high power of WiFi still prevents it from being used on portable devices with a current limit. RKi6000 can reduce the power consumption and make it equal to BT LE's in three ways: Improvement of RF transceiver architecture. The architecture can greatly reduce the active power consumption of IoT smart devices during continuous data transfer. Ultra low power can be achieved both in work and standby mode. Dozens of international patents have been filed for this technology. Adaptive dynamic power control technology. Power efficiency is optimized in different working modes and the total power consumption is reduced greatly in different application scenarios by adjusting the chip's power configuration dynamically so that better energy efficiency can be achieved. RKi6000 can keep the device online without waking up the host processor. It can reduce the wake up time and simplify the application power control design. Since for most IoT applications, the device should be kept in sleep mode and turned back on when needed, the reduction of wake-up time further lowers the power consumption and extends battery life. WiFi based on traditional RF architecture cannot be used extensively in IoT or wearable devices due to its problems with power consumption. With much lower power, RKi6000 will be widely applied in smart wearable devices, consumer electronics, mainstream appliances, home safety, automation systems, automobiles and medical equipment. Those smart devices can benefit from the easy network connection with standard WiFi infrastructure which can greatly reduce the cost of the application development and speed up the smart hardware commercialization.

Rockchip Introduces New Chrome Devices in Partnership with Google

Rockchip announced that it is launching its latest set of Rockchip-powered Chrome devices in partnership with Google and its OEMs, ASUS, Haier and Hisense. Rockchip said its new series of computing devices are powered by the RK3288-C SoC, a 1.8 GHz quad core SoC with power efficient ARM Cortex-A17 cores, a high-performance quad core Mali-T760 GPU and hardware support for VP8 encode and decode. The six new Chrome devices include the Chromebi, a full computing device that can convert any screen into a full Chrome device, along with five new Chromebooks: ASUS Chromebook C201, Haier Chromebook 11 and 11E, the Hisense Chromebook and the very first 10-inch convertible Chromebook, the ASUS Chromebook Flip and the ASUS Chromebook Flip. a 10-inch convertible Chromebook.

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