Internet Software and Services
Company Overview of Flite, Inc
Flite, Inc. develops and operates a cloud-based platform that empowers advertisers to deliver advertising campaigns that engage their audiences. Its platform designs, traffics, measures, and extends advertisings in real-time and integrates Web applications directly into online advertising units fueling platform for creating interactive mobile, native, and rich media advertisings. The company’s platform enables marketers to respond to real-time performance metrics and daily events by updating their paid media creatives with relevant content and functionality. It also offers access to advertising solutions that include Programmatic Creative platform, which allows data and creative to come toge...
23 Geary Street
One Kearny Building
San Francisco, CA 94108
Founded in 2006
Key Executives for Flite, Inc
Co-Founder, Chief Executive Officer and Director
Senior Vice President of Business Operations
Vice President of HR & Strategic Culture
Compensation as of Fiscal Year 2015.
Flite, Inc Key Developments
Flite Announces Availability of Design Studio HTML5
Nov 5 13
Flite announced the availability of Design Studio HTML5, a web-based design tool for building ads that will run on all devices and screens. This free real-time design tool gives interactive designers, creative agencies, publishers and advertisers the most intuitive toolset for today's mobile and display advertising landscape. Although device usage has continued to shift in favor of tablet and mobile, and the technology behind digital media has increasingly moved from Flash to HTML5 over the last several years, the popularity of HTML5 content has only now reached a tipping point. Mobile devices enjoy similar usage patterns as desktop and laptop computers, and the vast majority of today's browsers and operating systems support HTML5. What has been lacking is a single web-based platform for advertisers to create HTML5 ads and have them run on any device. With companies like Google and others starting to offer products that address this need, Flite's Design Studio HTML5 is the pack, in terms of features, flexibility and device support. Using a cloud-based tool with a familiar and intuitive interface, clients can easily assemble interactive ads with a number of built-in connectors to popular web-based services like Facebook, Twitter and YouTube, and innovative niche services like Channel Intelligence, StyleCaster and Bazaarvoice. Flite's HTML5 ad creative can render on all popular devices, and can be updated at any time without issuing new tags.
Flite and TRUSTe Form Partnership to Offer Online Behavioral Advertising Solutions in Flite Ads
Sep 24 13
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July 9, 2015