October 26, 2016 12:15 AM ET

Internet Software and Services

Company Overview of Experticity, Inc.

Company Overview

Experticity, Inc. operates a network for building and rewarding expertise in sales associates. The company allows a community of influential experts to drive retail sales and create premier buying experiences through its 3point5.com, expert-knowledge platform that gives retail sales associates with tailored product knowledge on the brands they sell, and rewards their expertise with better access to the products they know and love; and ProMotive.com., and expert-incentive platform that automates users’ incentive programs and lets them to offer insider knowledge, product training, discounts, and samples to powerful brand advocates by gathering and qualifying industry professionals and influent...

9 Exchange Place

Suite 1000

Salt Lake City, UT 84101

United States

Founded in 2004





Key Executives for Experticity, Inc.

Chief Executive Officer
Age: 51
Director of Operations
Director of Technology
Director of Specialty Retail Sales
Compensation as of Fiscal Year 2016.

Experticity, Inc. Key Developments

Experticity Appoints Kevin Knight as Chief Marketing Officer

Experticity announced that Kevin Knight has joined the company as chief marketing officer. Knight comes to Experticity from Pinterest, where he served as the head of creative and brand strategy, leading the team that works directly with the company's clients and advertising agencies. He was also the primary creator and leader of the Pin Factory, an in-house content production studio, and led the company's industry relations, agency relations, insights and marketing communications teams during his tenure. At Pinterest, Knight worked closely with many of the most prominent companies and agencies in the global marketplace. Before his time at Pinterest, Knight acquired a rare depth of expertise by serving in a series of roles with progressively greater levels of influence and responsibility at Microsoft, Google and Facebook. At Google, he developed innovative strategies for helping brands advertise more effectively on Google and YouTube. At Facebook, he led the development and execution of a host of social marketing strategies and campaigns, including some of the most impactful social campaigns ever created.

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