October 22, 2016 12:49 PM ET


Company Overview of Theatro

Company Overview

Theatro develops and markets business applications for wearable computing devices for the indoor mobile workforce. The company provides in-store mobile workforce communication and management solutions for the retail market. It offers Theatro cloud, wearable computer, communication, in-door location, and analytics solutions. The company is based in Dallas, Texas with an additional office in Bengaluru, India.

2701 Fondren Drive

Suite 123

Dallas, TX 75201

United States



Key Executives for Theatro

Founder, Chief Executive Officer and President
Age: 53
Chief Technology Officer and Senior Vice President of Engineering
Executive Vice President
Senior Vice President of Business Development
Senior Vice President of Marketing
Compensation as of Fiscal Year 2016.

Theatro Key Developments

Theatro Appoints Adam Silverman as Senior Vice President of Marketing

Theatro announced that Adam Silverman, former Forrester Principal Analyst, has joined Theatro as Senior Vice President of Marketing. He brings nearly 20 years of experience in retail leadership as a leading industry analyst and as a practitioner of retail eCommerce and Marketing teams. In this newly created role, Adam will be responsible for continuing Theatro's rapid adoption within the world's most innovative retailers. Adam most recently served as Principal Analyst at Forrester. At Forrester, Adam lead research and thought leadership of retail in-store technologies and strategies, and has been featured as a retail technology thought leader on NPR, The Wall Street Journal, The New York Times, and Internet Retailer. Adam also has extensive experience innovating and operating omnichannel retail businesses.

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Recent Private Companies Transactions

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