March 06, 2015 4:53 AM ET

Internet Software and Services

Company Overview of PowerReviews LLC

Company Overview

PowerReviews LLC provides operates as a social commerce network. It helps companies tap into consumer conversations to drive business, while providing consumers a way to share their insights about brands, products, and services. It offers Essential Social Suite (ESS) consisting of solutions, such as customer reviews, social answers, social loyalty, community, social discovery, and social measurement. The company also provides a Software-as-a-Service platform for consumer engagement for brands and retailers; and success management, technical support, content moderation implementation, and design services. It offers its solutions for retail, brands, travel, B2B, healthcare, media, financial se...

22 4th Street

6th Floor

San Francisco, CA 94103

United States

Founded in 2005





Key Executives for PowerReviews LLC

Chief Executive Officer
Age: 44
Vice President of Finance
Chief Customer Officer
Senior Vice President of Strategy
Chief Technology Officer
Compensation as of Fiscal Year 2014.

PowerReviews LLC Key Developments

PowerReviews Announces Board Appointments

PowerReviews appointed Bud Rosenthal and Dev Mukherjee to its board of directors. With a background in software and digital media, Rosenthal currently serves as CEO of the Membership and Paid Services Group at AOL and formerly as a Vice President at Yahoo. Dev Mukherjee, former CEO of Evite, Celebrate Interactive Holdings and BuySeasons, brings expertise advising e-commerce, retail and high-tech companies, including IBM, Liberty Media and Microsoft.

PowerReviews and Olapic Form Strategic Partnership to Offer User-Generated Content Solutions for Ecommerce

PowerReviews is partnering with Olapic. This strategic partnership helps brands and retailers to create more authentic and compelling ecommerce experiences by capturing and embedding user-generated content such as ratings, reviews, images and video directly into the purchase path. By empowering consumers to contribute images and videos to brand websites, further enriching the reviews they submit, extending and deepening the relationship between the brand and consumer. User-generated content from Instagram, Facebook, Pinterest and other social media sites is significantly impacting the decision-making journey for consumers both online and in-store. Consumers perceive social content, such as ratings, reviews, images and video, as more authentic and trustworthy than brand-generated, highly produced content. The alliance between Olapic and PowerReviews brings together the most advanced technologies for reviews and visual consumer content sharing to help drive sales and increase conversions. PowerReviews and Olapic significantly increase conversion rates from shoppers who interact with customer reviews and photos. Clients looking to deploy both offerings can now do so seamlessly and at scale.

PowerReviews Expands Leadership Team

PowerReviews announced that it has expanded its leadership team. The newly expanded team will prepare the company for significant growth. Todd Caponi joined as the SVP Sales; Theresa O’Neil, as the SVP Marketing; Kira Meinzer, as the VP Human Resources; Jackie Choy, as the VP of Finance and Marielle Lifshitz, as the General Counsel. As SVP Sales, Caponi is charged with leading and educating the sales team to grow the PowerReviews client base. Prior to PowerReviews Caponi was Vice President, Strategic Accounts for ExactTarget. As VP Human Resources, Meinzer is responsible for acquiring and retaining top talent and ensuring PowerReviews continues to be a great place to work. Joining the team as VP Finance, Choy brings more than 25 years of financial experience, which was spent working for large companies such as Nestle and McKesson as well as providing financial guidance for several startups.

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