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November 28, 2015 9:06 PM ET


Company Overview of Baynote Inc.

Company Overview

Baynote Inc. provides personalized customer experience solutions for multi-channel retailers. Its products include creating the shopping experience by watching (what visitors do) and listening (to words they click and terms they search); determining what customers are interested in now (their ‘in the moment’ intent) and matching them with observations of like-minded shoppers; and personalizing shopper’s experience–across channels-with the products, offers, and content relevant to their current needs. The company also provides landing pages, personalized onsite search, onsite recommendations, social offers, email and mobile recommendations, and chat recommendations solutions. It helps online ...

333 West San Carlos

Suite 700

San Jose, CA 95110

United States

Founded in 2004





Key Executives for Baynote Inc.

Chief Executive Officer, President and Director
Chief Financial Officer
Age: 49
Vice President of Strategic Markets & Business Development
Vice President of Engineering
Vice President of Product Management
Compensation as of Fiscal Year 2015.

Baynote Inc. Key Developments

Baynote Inc. Announces Board and Executive Appointments

Baynote announced the appointment of Mercedes De Luca to its Board of Directors and Debra Young as Chief Financial Officer. De Luca brings significant retail and technology experience to her board position. Most recently she was the VP and GM for online business divisions of and Young is an accomplished executive with over 20 years of experience in finance and management with Silicon Valley's SaaS, ecommerce and technology companies. She has worked as a CFO in venture backed startups, public companies and large multinationals including Tile Inc., Shoe Lovers Inc, and Middle Peak Medical Inc., and Ernst & Young LLP.

Baynote Joins Hortonworks Technology Partner Program

Baynote announced it has joined the Hortonworks Technology Partner Program. Hortonworks Data Platform, based on 100% open source Apache(TM) Hadoop(R), serves as the foundation of Baynote VUE, a self-service merchandising application purpose-built to equip retail marketing teams with the tools needed to create personalized, revenue-generating online shopping experiences. Baynote VUE is the first application of its kind to combine the performance of a modern big data engine with the simplicity of a consumer-style interface that can be used by non-technical individuals. Hortonworks Data Platform enables Baynote VUE to scale over large datasets to quickly refine data from multiple sources, build predictive models for personalization and perform data aggregation. In turn, Baynote customers -- including Hayneedle, XO Group and Urban Decay -- are able to capture, observe and deliver more scalable predictive modeling and analysis on a large volume of customer engagement points. Merchandising and personalization strategies are then applied across their growing product catalogs, categories, pages and delivery channels with increased speed and accuracy.

Baynote Releases Baynote VUE

Baynote announced the release of Baynote VUE, a self-service merchandising application purposely built to equip retail marketing teams with the tools needed to create engaging, revenue-generating online experiences. Baynote VUE is the first application of its kind to deliver a simple, consumer-like design that guides users through self-service tasks, provides powerful reporting and data access and delivers the performance of a modern big data engine. Baynote VUE is built on a platform that leverages Hadoop and other data technologies to deliver the scalability and performance required for modern retail. The new platform combines big data storage, processing and machine learning with Baynote's retail algorithms and new real-time server architecture. With this foundation, teams of marketers and merchandisers can deploy merchandising and personalization strategies broadly across a growing number of products, categories, pages and devices with speed and accuracy.

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