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May 23, 2015 10:06 AM ET


Company Overview of Proton Holdings Bhd.

Company Overview

Proton Holdings Berhad, through its subsidiaries, manufactures, assembles, and sells motor vehicles and related products priamirly in Malaysia. It also involves in the importation, distribution, and wholesale of motor vehicle and related parts; development and management of properties, as well as provides engineering consultancy, after-sales services, financing, and vehicle engineering services. The company’s portfolio of PROTON models include the Saga, the Persona, Gen.2, Savvy, Satria Neo, the Exora, and the Inspira, as well as Lotus sportscar brand comprising Elise, Exige, Europa, and the Evora. It exports its products to approximately 25 countries. The company was incorporated in 1983 an...

PROTON Centre of Excellence

KM 33.8 Westbound Shah Alam Expressway

Subang Jaya,  47600


Founded in 1983


60 3 8026 9741


60 3 8026 9744

Key Executives for Proton Holdings Bhd.

Chief Executive Officer
Group Managing Director and Executive Director
Age: 58
Head of Group Finance
Chief Executive Officer of Lotus Group International Limited UK
Chief Executive Officer MV Agusta Motors SpA (Italy)
Compensation as of Fiscal Year 2014.

Proton Holdings Bhd. Key Developments

PROTON Holdings Berhad Signs Joint Venture Agreement with Lotus Group International Limited and Goldstar Heavy Industrial Co. Ltd

PROTON Holdings Berhad announced that it has signed a joint venture agreement with Lotus Group International Limited and Goldstar Heavy Industrial Co. Ltd. for a possible business expansion of Lotus cars in the People's Republic of China. The collaboration seeks to accelerate the development of Lotus cars in the premium sports segment in China, leveraging on the incentives offered by the Fujian Provincial Government.

Proton Holdings Bhd. Launches New Proton Exora

PROTON Holdings Berhad launched the facelift variants of Malaysia's first home-grown multi-purpose vehicle (MPV), the Proton Exora with an additional new variant, the Proton Exora Super Premium (SP) which replaces the Prime variant. Enhancements to the Exora MPV include steering wheel with leather wrap for better grip, new finishing to the centre console for a sharper look, ergonomic leather seats in the higher variant for extra comfortable driving, rear air-cond vents for complete cabin comfort and rear smoked combi-lamps styled after sports cars. Seven colours are available for the new Exora: Solid White, Elegant Brown, Cocoa Grey, Genetic Silver and Tranquility Black while Luxury Blue and Indiana Grey are two new colours introduced for the new Exora models.

PROTON Holdings Berhad Opens New Service Outlet in Sungai Petani, Kedah

PROTON Holdings Berhad has announced the opening of its new service outlet which was upgraded to a 4S center in Sungai Petani, Kedah. Mercu Usaha Mesra Corporation (MUMC), who has been a PROTON dealer since 2005 had moved to a new building in Sungai Petani, Kedah, on a 78,000 square feet of land from their former 1S set up under a 2-shop lot unit. The Proton 4S center is the second center as such for the Northern region.

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