February 01, 2015 7:48 PM ET

Internet Software and Services

Company Overview of Porch.Com, Inc.

Company Overview

Porch.Com, Inc. operates an open home improvement network that connects people with professionals for their home improvement projects. It offers Pro Dashboard, an analytics and marketing platform for home improvement professionals that provides real time insights into the performance of their Porch profile and who to target. The company was founded in 2011 and is based in Seattle, Washington.

6049 NE Keswick Drive

Seattle, WA 98105

United States

Founded in 2011



Key Executives for Porch.Com, Inc.

Chairman and Chief Executive Officer
Age: 34
Co-Founder and Cpo
Co-Founder and Chief Technology Officer
Co-Founder and Vice President of Online Marketing
Chief Operating Officer
Compensation as of Fiscal Year 2014.

Porch.Com, Inc. Key Developments

Porch.com Announces Pro Dashboard as Home Network Exceeds 2.8 Million Professionals

Porch.com announced availability of the Pro Dashboard, an analytics and marketing platform for home improvement professionals that will give them real time insights into the performance of their Porch profile and who to target. This comes as the Porch home network has nearly doubled in the last year growing from 1.5 million professionals to over 2.8 million home improvement professionals. Effective immediately, professionals will be able to access the Pro Dashboard through their Porch business account. The first release of the Porch Dashboard will provide home improvement professionals the following information and insights. Profile Analytics: Every professional will be able to see how their profile is performing through visibility of key metrics such as total views, number of search result views, profile rank against competitors, and total number of project views. Homeowner Contacts: To help ensure professionals can manage their conversations with current and potential clients so they never miss a lead, the Pro Dashboard gives all professionals the ability to track and manage the calls they are receiving from potential customers. Homeowner Contacts also provides the ability to track and manage the calls and emails they are receiving from potential customers. Homeowner Watchlist: With Homeowner Watchlist, professionals will be able to maintain a relationship with past clients and projects they have completed for them. This also includes the delivery of alerts to professionals that will indicate when a past client moves to a new address. The Homeowner Watchlist will help professionals maintain relationships and offer services that are relevant to them once their move is complete. The Homeowner Watchlist will be made available to Porch Premium members over the coming months. Competitive Insights: Knowing how the rank against competitors is an essential data insight that every professional needs. Through the availability of Competitive Insights, Porch Premium members will gain real-time insights into how their profile ranks and performs against those of their competition.

Lowe's Selects Porch.com to Simplify the Search for Home Professionals

Lowe's and Porch.com announced a strategic partnership to connect consumers with experienced home improvement professionals for nearly any project outside of Lowe's current installation services, and help pros increase their exposure to consumers seeking their services. The partnership is being introduced at Lowe's stores, beginning with 139 stores in North and South Carolina and the Seattle area. Through this strategic partnership, Porch will serve as a resource for Lowe's employees to help customers connect directly with the right pros to provide services Lowe's does not currently offer through its installation program, such as handymen, painters and landscapers. If a Lowe's customer needs a pro for a service Lowe's does not currently offer, employees can access the Porch network of pros on their mobile devices and in-store terminals to identify local providers. The convenience of this integration will allow employees and customers to work together to find the right local pros for the job. After the job is complete, the homeowner can simply and quickly provide feedback about their experience on Porch.com. Additionally, Lowe's pro customers across the nation have the opportunity to join the Porch network for free, giving them exposure to Lowe's consumers in need of specific services to complete their home improvement projects.

Porch.Com, Inc. Announces Jeff Dossett as Chief Operating Officer

Porch.com announced Jeff Dossett as Chief Operating Officer. With over two decades of experience, Mr. Dossett will lead all profit and revenue responsibilities for the technology company including sales, support, business development, and finance. The former Chief Revenue Officer of publicly traded company Demand Media brings broad experience in the digital space, building large and highly productive teams, and scaling diverse revenue streams. Most recently Jeff was executive producer and General Manager of Microsoft's MSN Media Network in the United States.

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