March 05, 2015 9:34 PM ET


Company Overview of Northwest Broadcasting, Inc.

Company Overview

Northwest Broadcasting, Inc. owns and operates television broadcasting stations in Spokane and Yakima, Washington; Medford, Oregon; and Binghamton, New York. It also operates a low-power UPN affiliate in Binghamton. The company has a strategic partnership with IZEA, Inc. Northwest Broadcasting, Inc. was formerly known as Stainless Broadcasting Company. The company was founded in 1995 and is based in Okemos, Michigan.

2111 University Park Drive

Suite 650

Okemos, MI 48864

United States

Founded in 1995





Key Executives for Northwest Broadcasting, Inc.

Founder Chief Executive Officer, President and Director
Age: 55
Chief Operating Officer
Compensation as of Fiscal Year 2014.

Northwest Broadcasting, Inc. Key Developments

IZEA Launches IZEA.TV Partnership With Northwest Broadcasting

IZEA, Inc. announced a strategic partnership with Northwest Broadcasting. Under the agreement, the companies will launch a co-branded version of IZEA's social sponsorship platform, hosted at the domain IZEA.TV. Under the new deal, IZEA becomes the first company to connect emerging social sponsorship revenue opportunities directly to local, in-market television media inventory. Northwest Broadcasting will be providing on-air promotion of the site via a 30-second television commercial and advertising on its website. IZEA.TV is powered by IZEA's Exchange platform, which allows IZEA's partners to co-brand or white label their own social sponsorship marketplaces. Media companies can now utilize the system to manage, sell and track social sponsorships through their owned and operated Twitter, Facebook and other social accounts, as well as to build an extended influencer network of their viewers, readers, and followers. IZEA.TV is currently in pre-registration. Users can sign up and register their social media accounts including Twitter, Facebook, Foursquare, Instagram and LinkedIn. IZEA will be officially launching the platform for commerce later this quarter.

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