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October 04, 2015 8:34 AM ET

Diversified Consumer Services

Company Overview of Massage Envy Franchising, LLC

Company Overview

Massage Envy Franchising, LLC provides therapeutic massage and spa services in the United States. The company’s services include Swedish massage, deep tissue massage, sports massage, prenatal massage, reflexology, trigger point therapy, cranial sacral therapy, and healthy skin facials. It also owns and operates franchise locations in the United States. The company was founded in 2002 and is based in Scottsdale, Arizona. Massage Envy Franchising, LLC is a former subsidiary of Natural Wellness USA, Inc.

14350 North 87th Street

Suite 200

Scottsdale, AZ 85260

United States

Founded in 2002





Key Executives for Massage Envy Franchising, LLC

Chief Executive Officer and President
Chief Operating Officer
Chief Brand Officer
Senior Vice President of Marketing
Chief Information Officer
Age: 42
Compensation as of Fiscal Year 2015.

Massage Envy Franchising, LLC Key Developments

Massage Envy Announces Executive Appointments

Massage Envy announced it has added two new executives to its leadership team who will be responsible for strategic growth and support areas for the company, including IT and systems compliance and marketing. As the new chief information officer, George Hines will oversee Massage Envy's technology platform as well as drive the brand forward with innovative technologies to better serve its franchisees' customers, therapists and employees. With more than 20 years of technology leadership, Hines has been instrumental in deploying technologies to transform the customer experience at billion dollar global organizations over the span of his career. Hines joins Massage Envy from Phoenix-based Viad Corp. where he served as chief information officer and global head of innovation. Joining Massage Envy from The Wendy's Company, Derek Detenber will oversee advertising, media planning, public relations and loyalty programs in his role as senior vice president of marketing. Detenber has more than 15 years of experience in leading marketing and brand initiatives, including previous roles at PepsiCo's Propel and Gatorade brands, EAS and IBM.

Massage Envy Spa Expands Footprint in Philadelphia & Pittsburgh

Massage Envy Spa announced significant growth in the Philadelphia and Pittsburgh markets. The brand recently opened five new locations in these areas, one of which marked the brand's 1,000th clinic, and signed seven franchise agreements to date for new clinics to open in 2015. To keep the growth momentum going, in addition to Philadelphia, Massage Envy Spa is targeting other Pennsylvania markets for expansion including: Greensburg, Harrisburg, Lancaster and Murraysville.

Massage Envy Spa Signs on Franchise Agreements for Five New Clinics

Massage Envy Spa announced significant growth in the Houston and Dallas/Fort Worth markets with the recent signing of franchise agreements for five new clinics to open next year. Massage Envy Spa recently signed new franchise agreements with: Byron Randolph for a clinic in the Houston region; Henry (Rick) Padinha for a clinic in Longview, TX (DFW region); Judd Miller for a clinic in Pearland, TX and Mack Miller for a clinic in South Conroe, TX.

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