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September 01, 2015 6:39 PM ET

Internet Software and Services

Company Overview of Active Network, LLC

Company Overview

Active Network, LLC develops and provides cloud based activity and participant management solutions. Its products include ACTIVE Works, a cloud platform that maintains data center and computer infrastructure to support organizations; ACTIVE Target Marketer, a toolkit that focuses on planning, executing, and managing digital advertising and marketing campaigns; ACTIVE Intelligent Insights, an interface that offers event planning and reporting solutions; ACTIVE Participant Tracker, an application that develops campaign ideas to access new participants; and ACTIVE Revenue Generator, a tool that monitors your performance goals. The company develops race, recreation, outdoor, camp, school, church...

717 North Harwood Street

Suite 2500

Dallas, TX 75201

United States

Founded in 1999

3,327 Employees



Key Executives for Active Network, LLC

Chief Executive Officer
Age: 44
Chief Financial Officer
Age: 49
Chief Product Officer
Chief Technology Officer
Chief Information Officer
Compensation as of Fiscal Year 2015.

Active Network, LLC Key Developments

Active Network Launches Activity Cloud to Offer Unprecedented Data and Insights to Event Organizers

ACTIVE Network has unveiled it’s widely anticipated ACTIVE Network Activity Cloud™ solution, a robust, comprehensive data insights platform designed for event and activity organizers. ACTIVE has combined the power of big data methodology with over 15 years of its registration history to offer customers actionable and unique insights and analytics. ACTIVE Network Activity Cloud seamlessly weaves together data from activity organizers and participants with powerful insights such as participant propensity, social media trends and household demographics, providing event organizers with actionable intelligence that has previously not been available in this market. ACTIVE’s Activity Cloud application uses mathematical and statistical algorithms to consolidate data from ACTIVE’s proprietary data platform and third-party inputs to curate the most important insights. This allows ACTIVE’s customers to access powerful intelligence in an easy-to-read format that will help them solve immediate business needs and improve their event performance. ACTIVE Network Activity Cloud is initially available to ACTIVEWorks® customers in the domestic Endurance community. ACTIVE will release additional features and functionality in a phased approach that will augment the currently available offerings both internationally and across markets for all types of companies and organizations that can leverage these valuable data insights.

ACTIVE Network ® Announces Multi-Year, Global Partnership as Official Online Technology Partner of The Color RunTM

ACTIVE Network ® announced a multi-year, global partnership as the official online technology partner of The Color RunTM. With this partnership, The Color Run will leverage ACTIVE’s international technology platform, its extensive global support network and ACTIVE’s data insights into participant and market trends to continue its overseas and domestic growth – serving The Color Run participants around the world. ACTIVE Network has been providing online registration and data management services domestically to The Color Run 5K paint race and will support the organization’s international growth by providing a centralized multi-language online registration, multi-currency payment processing and data management process. The Color Run will also utilize ACTIVE’s marketing services to support its site advertising, email outreach and use ACTIVE’s Instant Ads program to drive registration to its events.

Colorado Parks and Wildlife Choose Active Network's Active Works Outdoors as the Technology Solution

Active Network announced that Colorado Parks and Wildlife has chosen ACTIVE Works Outdoors as the technology solution to help streamline operations and better serve their customers. ACTIVE Works Outdoors is a flagship, cloud-based software platform designed to help agencies automate licensing and manage park reservations through a central platform. ACTIVE Works Outdoors allows state parks and wildlife and conservation agencies to: Manage Operations - Provide convenience and security for customers and remove manual processes. Streamline Purchasing Path - Issue and deliver licenses and permits through one platform. Deliver Insights - Track and manage activities in real-time with a dashboard that shows fill rate, revenue, and demographics.

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