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November 26, 2015 8:27 PM ET

Internet Software and Services

Company Overview of Globoforce Group plc

Company Overview

Globoforce Group plc provides social recognition solutions that help companies to inspire and energize employees, and create best places to work. The company offers Strategic Recognition, a software-as-a-service solution that provides businesses with various tools and methodologies to identify key talent and transform the fundamental nature of their companies’ culture. Its SaaS technology and methodologies empower HR and business leaders to take a modern and strategic approach to recognition programs. The company serves clients in technology, healthcare, travel and hospitality, manufacturing, services and media, and consumer packaged sectors globally. Globoforce Group plc was formerly known ...

21 Beckett Way

Park West Business Park

Dublin,  12


Founded in 1997

240 Employees


353 1 625 8800


353 1 625 8880

Key Executives for Globoforce Group plc

Chief Executive Officer and Director
Age: 43
Chief Financial Officer and Principal Accounting Officer
Age: 50
Vice President of Operations
Vice President and General Counsel
Age: 42
Chief Technology Officer
Age: 43
Compensation as of Fiscal Year 2015.

Globoforce Group plc Key Developments

Globoforce Appoints Jennifer Smith as Chief Marketing Officer

Globoforce announced the appointment of Jennifer Smith as chief marketing officer. In this role, Smith will lead all aspects of the company’s global marketing efforts, including defining and executing marketing strategies, brand growth, demand generation, and communications. Smith will report to Globoforce chief executive officer Eric Mosley. She most recently served as senior vice president and chief marketing officer for Avid Technology.

Globoforce Announces Addition of Neal Bruce as Vice President of Product Marketing

Globoforce announced the addition of Neal Bruce as vice president of product marketing. In this role, Neal will oversee the product marketing team and lead all product marketing activities, including product and sales messaging and product positioning.

Globoforce and ADP Announce New Strategic Alliance

Globoforce announced a new strategic alliance with ADP. The multi-faceted relationship includes sales referrals, the new ADP Marketplace, and solution integration. Under the terms of the new agreement, ADP will refer Globoforce's solutions to ADP's customers, comprised of companies across all industries. The sales referral arrangement extends the value of ADP's talent and performance management solution set, with social recognition serving an increasingly strategic role within companies. In conjunction with the ADP Marketplace, ADP selected Globoforce as a new premier partner within ADP's talent management ecosystem. The pre-configured integration available to joint customers of ADP and Globoforce brings ADP's employee and organizational data into Globoforce's leading recognition platform, providing greater insight into both individual and team performance as well as cultural values adoption. Joint customers of Globoforce and ADP will have an easier and more streamlined way to manage and recognize employees' ongoing performance and productivity without the need for customized integration. The shared vision of ADP and Globoforce includes a number of future enhancements for solution integration. These are designed to leverage the increased openness of ADP's API structure for joint customers and provide a more complete picture of employee's performance. The enhancements include: Using recognition data to round out employees' talent profiles and enhance all HCM processes, including performance reviews, succession planning, and years of service; Expanding to bi-directional integration, enabling Globoforce recognition data to go into ADP's payroll system, talent management, and tax and benefits administration solutions. This will help joint customers to more effectively manage tax compliance.

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