Internet Software and Services
Company Overview of GOT Corporation
GOT Corporation provides email marketing solutions and services for small, medium, and large businesses. The company offers Campaigner, an email marketing solution that enables small businesses to create and send personalized one-to-one email communications to subscribers and customers; and also helps businesses to increase the size of their mailing lists and meet email regulations. It serves real estate, insurance, mortgage, Internet retail, travel, and healthcare industries. GOT Corporation was formerly known as GotCompany, Inc. and changed its name to GOT Corporation in September 2004. The company was founded in 1999 and is based in Ottawa, Canada. As of June 11, 2008, GOT Corporation ope...
2 Gurdwara Road
Ottawa, ON K2E 1A2
Founded in 1999
Key Executives for GOT Corporation
Chief Executive Officer and Director
President and Chief Operating Officer
Head of Marketing and Vice President of Management
Compensation as of Fiscal Year 2014.
GOT Corporation Key Developments
Campaigner Introduces New A/B Split Testing Solution
May 6 14
Campaigner announced new, powerful A/B split testing capabilities. The A/B split testing tool transforms email marketers into designers of every genre, able to beautifully tailor and deliver one-of-a-kind, perfectly optimized campaigns that appeal to every sense of style. Campaigner's A/B split testing tool allows for aspects of an email to undergo alterations - subject line, offer details, imagery, call-to-action, etc. This allows for better clarity on what fits and what needs to go back to the drawing board. Campaigner's A/B split testing capabilities also act as an etiquette advisor, ensuring marketers aren't committing fashion faux-pas by employing these key features: Fail-Safe Sending - Real-Time Reporting and Confidence Tracking - Quick Testing and Automation and Re-Use.
Campaigner Announces General Availability of the Latest Version of its Campaigner Email Marketing for Professionals
Mar 18 14
Campaigner(R) announced general availability of the latest version of its Campaigner Email Marketing for Professionals, a sophisticated solution for Internet retailers and other high-volume email senders. The newest professional version of Campaigner includes the robust features critical to the success of Internet retailers' high-volume campaigns - such as automated workflows for sequencing emails based on specific subscriber actions, responsive design functionality to optimize emails for mobile viewing, and API Integration to help Internet retailers sync Campaigner with Salesforce(R) and other data sources. Recent data underscores Internet retailers' need for the right email marketing solution to maximize the revenue-generating ability of their email campaigns. In 2013, customer relationship marketing agency Merkle found that 74% of online adults prefer to receive commercial communications via email. Email testing and analytics firm Litmus found that from September 2012 to September 2013 nearly half (48%) of all email messages opened were opened on mobiles devices (versus on desktops or webmail). In addition, German-based mobile-app builder Equinux discovered that of approximately 10,000 email newsletter samples collected in June 2013, only 11% used responsive design techniques to optimize layouts for mobile viewing. This highlights a significant, and crucial, discrepancy in the industry. The latest Campaigner solution helps Internet retailers address the need for a sophisticated, integrated solution to manage the targeting, sending and tracking of millions of emails per campaign. Advanced new features available with the latest Campaigner Email Marketing for Professionals include: Email Workflows; A/B Split Testing; Advanced Reporting; API Integration; and Responsive Design.
Campaigner Delivers Advanced Features for High Impact Email Marketing
Aug 27 13
Campaigner announced enhanced segmentation and workflow functionality that enables marketers to better target and automate their marketing campaigns through the efficient management of big data customer intelligence. The new Campaigner interface makes it easy to launch and execute targeted email marketing campaigns, adding new dimensions of productivity for marketers, saving them time and leading to increased total revenue. Marketers are consistently pressed for time and resources, looking for the most efficient route to drive results. Campaigner's enhanced features solve both of these issues by providing an efficient and automated solution for sending the most relevant messages. Together, these advanced features enable marketers to quickly identify, analyze and act on big data stored in customer databases and send precise one-to-one messages. Key features of the new Campaigner solution include: Email automation with improved workflow management tools, allowing for more targeted and customized emails to be sent via automated triggers, forms or API; Advanced segmentation options that improve click-through rates -- experiment with new kinds of coupons, try out new subject lines and images, filter by geography, and enjoy other options made possible by advanced segmentation tools; Allows for detailed drill-downs by location, age, purchase history, and more, putting the power of content personalization and relevancy into marketers' hands; Mobile template (responsive design) capabilities to create content that has been optimized for mobile or desktop devices.
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