January 27, 2015 6:31 AM ET

Internet Software and Services

Company Overview of M-Factor, Inc.

Company Overview

M-Factor, Inc. develops and delivers Web-based profit and revenue optimization software for consumer goods, retail, and quick serve restaurant sectors in the United States and internationally. It develops a software-as-a-service suite that analyzes, forecasts, and optimizes marketing investments and trade spend. The company’s solutions include M4 Marketing Investment Management, which tracks and optimizes marketing and in-store promotional investments; T4 Trade Spending Effectiveness that reallocates trade spend; and P4 Portfolio Pricing Optimization, which allows users to price regions, channels, and products. M-Factor, Inc. was incorporated in 1996 and is based in San Mateo, California. As...

1400 Fashion Island Boulevard

Suite 602

San Mateo, CA 94404-2060

United States

Founded in 1996





Key Executives for M-Factor, Inc.

Member of Science Council
Member of Science Council
Member of Advisory Board
Member of Science Council
Member of Science Council
Compensation as of Fiscal Year 2014.

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