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August 27, 2015 11:12 PM ET


Company Overview of SquareTrade, Inc.

Company Overview

SquareTrade, Inc. provides warranties and insurance coverage plans for gadgets and electronics in the United States and internationally. The company offers protection plans for smartphones, tablets, desktop computers, laptops, portable audio electronics, home entertainment electronics, and home appliances; and other electronics, such as cameras, GPS devices, watches, fitness trackers, and more. It provides coverage plans for drops, water damages, malfunctions, mishaps, and accidents. SquareTrade, Inc. was formerly known as Transecure. The company was founded in 1999 and is based in San Francisco, California with an additional office in London, United Kingdom.

360 3rd Street

6th Floor

San Francisco, CA 94107

United States

Founded in 1999





Key Executives for SquareTrade, Inc.

Co-Founder, Chief Executive Officer, President and Director
Co-Founder and Executive Chairman
Chief Financial Officer
Chief Services Officer
Senior Vice President of Strategic Partnerships
Compensation as of Fiscal Year 2015.

SquareTrade, Inc. Key Developments

SquareTrade, Inc. Appoints Raj Kapoor as Senior Vice President of North America

SquareTrade, Inc. announced that Raj Kapoor has joined the company as Senior Vice President of North America. In his new role, Raj will drive growth with North American channel partners, and lead business development, field sales operations, and business process teams. Prior to joining the company, Raj spent more than five years as an executive in Bain Capital's private equity portfolio group, where he worked with the company and other portfolio companies on strategic and operational value creation initiatives.

GSM Nation Partners with SquareTrade to Protect Unlocked Devices

GSM Nation announced the launch of its partnership with SquareTrade. Now, GSM Nation customers in the United States will be able to purchase SquareTrade coverage to safeguard their unlocked devices against damage. SquareTrade protects consumer electronics and appliances from malfunctions, accidental damage, and life's frequent mishaps: Americans have spent more than $13 billion replacing and repairing damaged smartphones. To ensure customers receive fast and exceptional service, SquareTrade uses innovative technology to support its zero-hassle claims process. Customers can file and manage their claims online, via their mobile phone, or through SquareTrade's San Francisco-based contact center. As consumers opt for greater independence from carriers and contract options that subsidize phones, contract-free services and unlocked phones are becoming increasingly attractive. According to the CTIA Wireless Association, the prepaid wireless market in the US has exploded in the past five years, growing from 18% of total wireless accounts in 2008 to 23% market share in 2013. With SquareTrade, GSM Nation's customers will now be able to enjoy protection beyond the limited, traditional manufacturer's warranty.

SquareTrade Launches Protect My Phone Program to Give Old iPhones New Lease on Life

SquareTrade announced a new Protect My Phone mobile application for all iPhone models. Unlike most iPhone insurance plans, which only offer coverage for phones purchased in the first 30 days, Protect My Phone provides comprehensive protection against malfunctions and accidents for any iPhone, old or new. Created in response to customer demand for a fast and easy way to protect any iPhone, the Protect My Phone app is available on the App Store for $7.99 a month. As with all SquareTrade iPhone Protection Plans, convenience, value and world-class customer service are an essential component of the plan: Coverage for up to four repairs or replacements; Customers can cancel or transfer at anytime for any reason; An easy checkout process requires just 2 steps to get protection; Customers can go to Apple's Genius Bar for service and SquareTrade will reimburse them within 24 hours. Or if it's more convenient, SquareTrade will send an overnight replacement; All plans offer two years of coverage from accidents such as drops, spills, broken screens, liquid damage and from normal-use issues like battery charges, button failures and camera malfunctions.

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