July 27, 2016 9:12 PM ET

Media

Company Overview of SmartBrief, Inc.

Company Overview

SmartBrief, Inc. engages in the online publication of targeted business news and information for senior executives, thought leaders, and industry professionals. It offers display advertising services, such as Web and mobile advertising services; content sponsorships, including topic-based special reports, year end reports, trade show and special event reports, live event blogging, blog series sponsorships, featured content section, and dedicated send sponsorships; and content services, such as white papers, Webinars, content feeds, branded e-newsletters, and press release services. The company also provides e-newsletter in the areas of business, construction, education, energy and chemicals,...

555 11th Street North West

Suite 600

Washington, DC 20004

United States

Founded in 1999

Phone:

202-737-5500

Fax:

202-737-7577

Key Executives for SmartBrief, Inc.

Chief Executive Officer, President and Director
Age: 56
Chief Financial Officer and Director
Principal Accounting Officer and Senior Vice President of Finance
Education Group Publisher
Retail, Marketing & Advertising Group Publisher
Compensation as of Fiscal Year 2016.

SmartBrief, Inc. Key Developments

SmartBrief Launches Technology to Support In-Line Video Advertising in E-Mail Format

SmartBrief is launching a technology to support in-line video advertising in an e-mail format within the company's nearly 250 B2B newsletter publications. Used in combination with text ads, the new video unit outperformed standard display ads by an average 70%, based on pre-launch testing. In some instances, it outperformed by nearly 300%. The Video-Text ad uses new technology to deliver a user experience optimized for every e-mail client and device, serving either in-line video, animation or a static image based on the platform the reader uses to open the message.

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Recent Private Companies Transactions

Type
Date
Target
No transactions available in the past 12 months.
 

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