Company Overview of The Associated Press, Inc.
The Associated Press, Inc. is a not-for-profit news cooperative that provides news gathering, reporting, and distribution services. The company produces stories, news reports, headlines, and summaries in text forms tailored to the interests of audiences, as well as offers audio news and information; provides various audio cuts, including actualities, correspondent reports, wraps, and natural sounds; and an Internet-delivered archive of entertainment, lifestyle, news, sports, and business audio. The company also delivers video news and events, global and regional news, entertainment, lifestyle, and sports video content to broadcasters and digital publishers; and news in the form of photos, gr...
450 West 33rd Street
New York, NY 10001
Founded in 1846
Key Executives for The Associated Press, Inc.
Chief Executive Officer and President
Chief Financial Officer and Senior Vice President
Chief of Bureau in Trenton N J
Compensation as of Fiscal Year 2016.
The Associated Press, Inc. Key Developments
Nativo Enters Into Content Distribution Agreement With Associated Press
Jun 6 16
The Associated Press has selected Nativo as its native advertising platform to deliver content marketing and native advertising to its member publishers. The relationship with Nativo will help AP's custom content and distribution division, AP Content Services, meet brand and agency demand for native advertising by allowing AP to build a scalable, cross-platform native distribution operation. Through Nativo, AP's publisher distribution network includes premier digital properties across the U.S. AP and 10 of its members - including Hearst, McClatchy and Digital First - already completed a test campaign on the platform, targeting branded content to a network of publisher audiences nationwide. Hearst, for example, found that its audiences across SFGate, Houston Chronicle and Seattle P-I spent an average of 125 seconds on content: a rate more than 750% higher than the industry's rich media benchmark. The most important shift in digital advertising is that brand content now lives at the heart of marketers' consumer messaging. AP understands this and is leveraging Nativo's content advertising technologies to position themselves at the forefront of this transformation, delivering greater value and scale to their advertisers and affiliate publishers. AP has incredible history, breadth and reach, and we're honored to be working with them. Using Nativo, AP will onboard and activate the digital properties of all its members that opt in to AP's native advertising initiative. AP's brand content executions will inherit each member property's unique look, feel and behavior, leveraging the full spectrum of native formats anchored by Nativo's proven execution for deeper consumer engagement (an average click-through rate at 0.8%, which is 700% higher than industry display benchmarks).
The Associated Press Appoints Robert J. Dickey as Director
Apr 27 16
The Associated Press announced that joining the company's board as a new director is Robert J. Dickey, President and Chief Executive Officer of Gannett Co.
Shutterstock Editorial Announces Multiyear U.S. Distribution Deal with The Associated Press
Mar 9 16
Shutterstock, Inc. announced it has agreed to terms with The Associated Press (AP) to distribute AP's daily global photo and packaged video output for license to customers based in the United States. This milestone, three-year deal, will also give U.S. Shutterstock editorial customers access to over 30 million photos and nearly two million video clips from, respectively, AP Images and AP Archive. This wide array of photos and videos will be available on the Shutterstock Premier platform along with approximately 100 ready-to-air packages called Consumer Ready Videos, which are produced by AP staff from raw footage captured at news events. Shutterstock currently expects images from AP to go live to Shutterstock enterprise customers in the U.S. in April 2016 and footage to be made available later in the year. All images and footage will be licensed under editorial use.
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