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July 31, 2015 7:43 AM ET

Professional Services

Company Overview of The International Mystery Shopping Alliance

Company Overview

The International Mystery Shopping Alliance (IMSA) is a coalition of mystery shopping companies that provides international coverage for mystery shopping activities across worldwide. The alliance offers customer service quality given measurement, internal audits, premises surveys, price audits and controls, benchmarking, promotions and point-of-sale audits, and post-sale service quality assessments, customer satisfaction and service auditing systems, incentive loyalty and staff training programs, and consultancy services. Its members include Dive, Thinksmart, ESA, Service Intelligence, DMS, Concertare, Incentive, and AQ Services. IMSA was established in September 2003 and is based in Madrid,...



Founded in 2003

Key Executives for The International Mystery Shopping Alliance

Compensation as of Fiscal Year 2015.

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