May 28, 2017 9:25 AM ET

Software

Company Overview of Vizury Interactive Solutions Private Limited

Company Overview

Vizury Interactive Solutions Private Limited develops and operates growth marketing platform. It offers Engage, a platform for user retention and incremental conversions which has in-app behavioral attributes with machine learning capabilities. The company serves advertisers in e-commerce, travel and leisure, financial services, banking, consumer durables, hi-tech, and Web 2.0 verticals. It offers its services in Asia, Europe, and internationally. The company was incorporated in 2008 and is based in Bengaluru, India.

5th Floor

UMIYA Emporium

No.97 Hosur Road

Madiwala

Bengaluru,  560029

India

Founded in 2008

Phone:

91 80 6771 9100

Key Executives for Vizury Interactive Solutions Private Limited

Co-Founder and Chief Executive Officer
Co-Founder and Chief Operating Officer
Co-Founder and Chief Technology Officer
Head of Operations for Japan
Compensation as of Fiscal Year 2016.

Vizury Interactive Solutions Private Limited Key Developments

Vizury Announces Launch of Engage Commerce Platform

Vizury has announced the launch of Engage Commerce platform that helps drive user retention and incremental conversions for e-commerce brands. The platform blends in-app behavioral attributes with machine learning to deliver deeply personalized 1-1 recommendations through multi-product push notifications across channels for synchronized campaigns. Engage Commerce allows marketers to target users from segments down to an individual level. The personalized notifications are scrollable and deep-linked within the app to open the product view directly upon click, eliminating external web pages. E-commerce marketers will also be able to leverage Big Data through the platform to predict uninstalls with an accuracy rate of 83%. They can also execute targeted retention campaigns for such users by pre-empting uninstall behavior through the platform, resulting in improved overall in-app sales by 20%. For customers that leave the app, brands can reach them with programmatic ads across desktop and mobile websites and third party apps.

Vizury Unveils its New Product Vizury Reach to Help Brands Win New Customers

Vizury launched Vizury Reach, a product that helps brands with their new customer acquisition strategy. With this product launch Vizury emphasises its focus on offering personalised marketing solutions that maximize ROI for its clients. Reach leverages behavioural signals sent by users across the internet to identify new customers who are interested in the brand's offerings/services. With its ROI driven approach this solution helps brands boost their website conversions. With Reach, brands can action marketing strategies to: target relevant audience based on "look-alike" user profiling. Retarget potential customers who have been dormant for pro-longed periods. With this new product launch, Vizury now offers end-to-end marketing solutions that help brands reach new users to maximize market share, boost conversions with retargeting and maximize customer LTV through a data management and marketing platform.

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Recent Private Companies Transactions

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