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November 26, 2015 8:32 PM ET


Company Overview of Shapiro + Raj

Company Overview

Shapiro + Raj provides research-based consulting services. It offers custom research services from inception to reporting meeting the objectives and information needs of clients. The company’s research projects involve various methodologies, such as focus groups, IDIs, ethnography, team-shop, telephone surveys, online studies, mall and street intercepts, and mobile surveys; and specialized techniques comprising guided deliberations, virtual interviewing, patient typing, iconometrics communications testing, and social media research. It serves consumer packaged goods, financial and professional services, grocery and food service, pharmaceutical, and retail, as well as legal, including evident...

153 West Ohio Street

Suite 300

Chicago, IL 60654

United States

Founded in 1955





Key Executives for Shapiro + Raj

Chief Executive Officer
Vice Chairman
Managing Director of CPG Group
Managing Director of Pharmaceutical and Healthcare Group
Compensation as of Fiscal Year 2015.

Shapiro + Raj Key Developments

Shapiro+Raj Hires Gill Potter as Managing Director for San Francisco

Shapiro+Raj has hired Gill Potter as Managing Director. In his new role, Gill will lead the San Francisco strategy and consulting services as well as the company's analytics capability. In this new position, Potter will lead a dynamic strategy and analytics team that will better support West coast clients and enhance Shapiro+Raj's research, analytics, insights, and ideas capabilities.

Shapiro+Raj Promotes Kim Mizrahi to Managing Director for New York

Shapiro+Raj promoted Kim Mizrahi, PhD, to Managing Director. In her new role, she will lead New York strategy for CarbonSix, Shapiro+Raj's pharmaceutical practice as well as the company's core research and analytics capability. Mizrahi will lead the New York team while enhancing Shapiro+Raj's comprehensive research, analytics, insights, ideas and brand strategy capabilities.

Shapiro+Raj Announces Strategic Partnership with Insight Garden

Shapiro+Raj has inked a strategic partnership with Insight Garden. While there has been widespread adoption of new technologies, there has not been a movement to provide clients with deeper, meaningful insights that can lead to ideas that deliver profitable growth. The Shapiro+Raj/Insight Garden partnership creates the ability to connect primary research with optimal media/channel usage of target customers. The result will be insights that give companies the ability to better understand their customers when, where and how they want to be reached. This strategic partnership will begin effective February 1, 2015.

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