July 23, 2017 11:13 PM ET

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Company Overview of Banner Seventeen LLC

Company Overview

Banner Seventeen LLC doing business as Boston Celtics owns and operates a basketball team. The team plays in the National Basketball Association. The company also offers match tickets and jerseys, apparel, shoes, headwear, electronics, Digital Versatile Discs (DVDs), and books through its Website. Additionally, it supports educational foundations and operates dance teams. The company was incorporated in 2002 and is based in Boston, Massachusetts.

226 Causeway Street

Fourth Floor

Boston, MA 02114

United States

Founded in 2002

Phone:

617-854-8000

Fax:

617-523-5949

Key Executives for Banner Seventeen LLC

Chief Executive Officer, Managing Partner and Governor
Age: 56
President
Managing Partner
Managing Partner
Age: 63
Managing Partner
Compensation as of Fiscal Year 2017.

Banner Seventeen LLC Key Developments

The Boston Celtics and GE Announce Multi-Year Partnership Centered on Data and Innovation

The Boston Celtics and GE announced a multi-year partnership in which the company will become the team’s exclusive Data and Analytics Partner. GE, which moved its global headquarters to Boston in 2016, will receive a number of marketing assets, including the first jersey patch partnership in the team’s history, beginning in the 2017-18 season. A key component of the relationship will center around GE’s ability to provide the 17-time NBA Champions with its best-in-class expertise, products and insights across data science, medical equipment, and lighting solutions. The Celtics will seek to leverage GE’s expertise in a variety of areas, including player performance, injury prevention, and business optimization. The parties will work closely to integrate GE’s technology into the team’s basketball facilities, particularly as it relates to the Celtics’ Auerbach Center at New Balance Headquarters, scheduled to open in 2018. GE will also be integrated into highly visible team platforms, including: Digital and Social Media Content; Fan Engagement and Enhancement; TV Visible Signage; and Scoreboard Integration and Promotions. GE’s partnership with the Boston Celtics adds to the company’s sports marketing portfolio, which includes partnerships with the International Olympic Committee and the United States Olympic Committee. In addition, GE Healthcare has an ongoing collaboration with the NBA to promote orthopedic and sports medicine research for the benefit of NBA players and the general public.

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Recent Private Companies Transactions

Type
Date
Target
No transactions available in the past 12 months.
 

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